Middlesbrough FC is a Sports Teams Instagram account with 177.7K followers from United Kingdom.
With a total economic value of $261.6K, a Value Per Fan of $1.47K and an average value per post of $1.1K, Middlesbrough FC ranks #509 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post — your baseline for brand collaborations
$1,143
Total Value
$261,638
Value Per 1K Fans
$1,473
Performance
Posts
229
Followers
177.7K
Impressions
8.3M
Engagement
383.6K
Eng. Rate
4.62%
Sports Teams Benchmark on Instagram
4.93%
Data from March 2026 · Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking →Overall
| #1021 | SailGP | $262.7K |
| #1022 |  Marcelinho Carioca | $262.7K |
| #1023 | Carolina Hurricanes | $261.8K |
| #1024 | Middlesbrough FC | $261.6K |
| #1025 | France Olympic Team | $260.9K |
| #1026 | FIFA ESports | $260.6K |
| #1027 | RTP Notícias | $260.4K |
Per 1K Fans
| #506 | Leicester Tigers | $1.48K |
| #507 | Wealdstone | $1.48K |
| #508 | New York Islanders | $1.48K |
| #509 | Middlesbrough FC | $1.47K |
| #510 | Sport360 Cricket | $1.47K |
| #511 | Geelong Football Club | $1.47K |
| #512 | Viborg FF | $1.47K |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.