Sydney Swans is a Sports Teams Instagram account with 262.9K followers from Australia.
With a total economic value of $688.0K, a Value Per Fan of $2.62K and an average value per post of $3.9K, Sydney Swans ranks #212 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post β your baseline for brand collaborations
$3,932
Total Value
$688,026
Value Per 1K Fans
$2,618
Performance
Posts
175
Followers
262.9K
Impressions
16.9M
Engagement
797.7K
Eng. Rate
4.72%
Sports Teams Benchmark on Instagram
4.93%
Data from March 2026 Β· Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking βOverall
| #534 | Sevilla | $690.6K |
| #535 | Tigres UANL | $688.9K |
| #536 |  Handball Bundesliga | $688.5K |
| #537 | Sydney Swans | $688.0K |
| #538 | Formula E | $687.4K |
| #539 | Detroit Tigers | $687.1K |
| #540 | Orlando Magic | $684.7K |
Per 1K Fans
| #209 | The Jockey Club | $2.64K |
| #210 | HBC Cournon-d'Auvergne | $2.63K |
| #211 | Australia SailGP | $2.62K |
| #212 | Sydney Swans | $2.62K |
| #213 | Newcastle Jets FC | $2.60K |
| #214 | Toulouse Olympique XIII | $2.60K |
| #215 | HC Ε koda PlzeΕ | $2.60K |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.