Mamelodi Sundowns is a Sports Teams Instagram account with 1.2M followers from South Africa.
With a total economic value of $413.4K, a Value Per Fan of $336.59 and an average value per post of $2.5K, Mamelodi Sundowns ranks #2030 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post — your baseline for brand collaborations
$2,475
Total Value
$413,402
Value Per 1K Fans
$337
Performance
Posts
167
Followers
1.2M
Impressions
30.2M
Engagement
2.1M
Eng. Rate
6.92%
Sports Teams Benchmark on Instagram
4.93%
Data from March 2026 · Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking →Overall
| #773 | Richmond Football Club | $418.6K |
| #774 |  Emma Chamberlain | $417.6K |
| #775 | Shubhankar Mishra | $414.7K |
| #776 | Mamelodi Sundowns | $413.4K |
| #777 | Atalanta BC | $412.9K |
| #778 | Gotham FC | $412.6K |
| #779 | Germany Football Team | $411.9K |
Per 1K Fans
| #2027 | USC Upstate Spartans Men's Basketball | $337.53 |
| #2028 | NBA Africa | $337.31 |
| #2029 | Persik Kediri | $337.25 |
| #2030 | Mamelodi Sundowns | $336.59 |
| #2031 | Paris FC Feminines | $336.50 |
| #2032 | Real Sociedad Femenino | $336.43 |
| #2033 | Michail Antonio | $336.14 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.