Pittsburgh Steelers is a Sports Teams Instagram account with 3.9M followers from United States.
With a total economic value of $1.8M, a Value Per Fan of $446.59 and an average value per post of $13.2K, Pittsburgh Steelers ranks #1725 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post — your baseline for brand collaborations
$13,248
Total Value
$1,762,038
Value Per 1K Fans
$447
Performance
Posts
133
Followers
3.9M
Impressions
42.3M
Engagement
2.7M
Eng. Rate
6.45%
Sports Teams Benchmark on Instagram
4.93%
Data from March 2026 · Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking →Overall
| #235 |  Sony LIV | $1.8M |
| #236 | Cleveland Cavaliers | $1.8M |
| #237 | CricTracker | $1.8M |
| #238 |  Pittsburgh Steelers | $1.8M |
| #239 | MTV | $1.8M |
| #240 | Post Malone | $1.8M |
| #241 | Vijay Deverakonda | $1.7M |
Per 1K Fans
| #1722 | FC Koper | $446.64 |
| #1723 | The Redmen TV | $446.63 |
| #1724 |  Wyatt Teller | $446.60 |
| #1725 | Pittsburgh Steelers | $446.59 |
| #1726 | Polonia Warszawa | $445.99 |
| #1727 | Haas | $445.95 |
| #1728 | BK Häcken | $444.71 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.