Donovan Mitchell is a Athletes Instagram account with 3.9M followers from United States.
With a total economic value of $22.6K, a Value Per Fan of $5.84 and an average value per post of $5.7K, Donovan Mitchell ranks #5667 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post — your baseline for brand collaborations
$5,652
Total Value
$22,610
Value Per 1K Fans
$6
Performance
Posts
4
Followers
3.9M
Impressions
799.0K
Engagement
33.5K
Eng. Rate
4.20%
Athletes Benchmark on Instagram
6.06%
Data from March 2026 · Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking →Overall
| #3105 | Davidson Wildcats Men's Basketball | $22.7K |
| #3106 | Once Caldas | $22.7K |
| #3107 | David Alaba | $22.6K |
| #3108 | Donovan Mitchell | $22.6K |
| #3109 | Pontault-Combault Handball | $22.6K |
| #3110 | Douglas Luiz | $22.6K |
| #3111 | Perth Glory FC | $22.6K |
Per 1K Fans
| #5664 |  Ardie Savea | $5.87 |
| #5665 | Alfie Gilchrist | $5.86 |
| #5666 | Sam Curran | $5.86 |
| #5667 | Donovan Mitchell | $5.84 |
| #5668 |  Dzsenifer Marozsán | $5.82 |
| #5669 | Jonas Blue | $5.82 |
| #5670 | Giannis Antetokoumpo | $5.79 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.