Total Value (Last 30 days)
$651.5K
Value Per 1K Fans
$3.43K
Performance (Last 30 days)
Followers
189.7K
Posts
243
Impressions
14.9M
Engagement
535.2K
Eng. Rate
3.59%
Sports Organizations Benchmark on Instagram
4.17%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #497 | WNBA | $652.0K |
| #498 | Marcus Rashford | $652.0K |
| #499 | Austin Spurs | $651.8K |
| #500 | Scottish Professional Football League | $651.5K |
| #501 | Lens | $650.9K |
| #502 | ČT sport | $650.1K |
| #503 | Millie Bobby Brown | $649.9K |
Per 1K Fans
| #120 | Saracens Women | $3.50K |
| #121 | NBA Japan | $3.48K |
| #122 | NFL on CBS | $3.47K |
| #123 | Scottish Professional Football League | $3.43K |
| #124 | Indian Wells Masters | $3.39K |
| #125 |  SC Telstar | $3.39K |
| #126 | SailGP | $3.39K |
🇬🇧 United Kingdom Rankings (743 accounts)
View Ranking →Overall
| #65 | Manchester City Women | $701.9K |
| #66 | Crystal Palace Football Club | $678.0K |
| #67 | Marcus Rashford | $652.0K |
| #68 | Scottish Professional Football League | $651.5K |
| #69 | Millie Bobby Brown | $649.9K |
| #70 | Scotland Football Team | $634.9K |
| #71 | George Russell | $625.4K |
Per 1K Fans
| #22 | Sale Sharks Women | $3.66K |
| #23 | Warwick Racecourse | $3.63K |
| #24 | Saracens Women | $3.50K |
| #25 | Scottish Professional Football League | $3.43K |
| #26 | St Mirren | $3.35K |
| #27 | Toulouse Olympique XIII | $3.24K |
| #28 | Glasgow Warriors | $3.22K |
Sports Organizations Rankings (608 accounts)
View Ranking →Overall
| #101 |  Asian Cricket Council | $655.5K |
| #102 | Wanda Diamond League | $655.2K |
| #103 | WNBA | $652.0K |
| #104 | Scottish Professional Football League | $651.5K |
| #105 | Australian Grand Prix | $640.1K |
| #106 | FIVB | $636.5K |
| #107 | NWSL | $613.8K |
Per 1K Fans
| #43 | Spain Men's Hockey Team | $3.60K |
| #44 |  NFL | $3.60K |
| #45 | NBA Japan | $3.48K |
| #46 | Scottish Professional Football League | $3.43K |
| #47 | Indian Wells Masters | $3.39K |
| #48 | SailGP | $3.39K |
| #49 |  Astana Open | $3.38K |
🇬🇧 Sports Organizations in United Kingdom (61 accounts)
View Ranking →Overall
| #6 | FA Cup | $1.2M |
| #7 | United Rugby Championship | $928.6K |
| #8 | World Archery Federation | $849.8K |
| #9 | Scottish Professional Football League | $651.5K |
| #10 | Women's Super League | $480.6K |
| #11 | Premiership Women's Rugby | $254.4K |
| #12 | World Horse Racing | $251.6K |
Per 1K Fans
| #6 | English Football League (EFL) | $3.76K |
| #7 | Aintree Racecourse | $3.68K |
| #8 | Warwick Racecourse | $3.63K |
| #9 | Scottish Professional Football League | $3.43K |
| #10 | United Rugby Championship | $2.45K |
| #11 | World Archery Federation | $2.30K |
| #12 |  Kelso Racecourse | $2.19K |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.