Total Value (Last 30 days)
$2.1M
Value Per 1K Fans
$595.67
Performance (Last 30 days)
Followers
3.5M
Posts
213
Impressions
135.4M
Engagement
8.7M
Eng. Rate
6.44%
Sports Teams Benchmark on Instagram
4.83%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #186 |  Cleveland Browns | $2.1M |
| #187 | Adam Waheed | $2.1M |
| #188 | FJerry | $2.1M |
| #189 | SL Benfica | $2.1M |
| #190 | ISU Speed Skating | $2.1M |
| #191 | France Rugby | $2.0M |
| #192 | Nottingham Forest FC | $2.0M |
Per 1K Fans
| #1267 | VCU Rams Men's Basketball | $596.58 |
| #1268 | Virtus Pallacanestro Bologna | $596.47 |
| #1269 | Dean Burmester | $596.34 |
| #1270 | SL Benfica | $595.67 |
| #1271 | Real Salt Lake | $595.34 |
| #1272 | Stade Toulousain | $592.32 |
| #1273 | Košarkaški klub Partizan | $592.31 |
🇵🇹 Portugal Rankings (115 accounts)
View Ranking →Overall
| #1 | Cristiano Ronaldo | $7.1M |
| #2 | SL Benfica | $2.1M |
| #3 | Portugal Football Team | $2.0M |
| #4 | TVI | $1.6M |
| #5 | SIC Noticias | $1.4M |
| #6 | Futebol Clube do Porto | $1.2M |
| #7 | João Félix | $1.1M |
Per 1K Fans
| #10 | Aguas Santas Milaneza Handball | $738.01 |
| #11 | Gil Vicente | $630.71 |
| #12 | SL Benfica Basketball | $598.26 |
| #13 | SL Benfica | $595.67 |
| #14 | Casa Pia | $561.72 |
| #15 | Santa Clara | $486.34 |
| #16 | UD Leiria | $480.33 |
Sports Teams Rankings (2,642 accounts)
View Ranking →Overall
| #57 | Phoenix Suns | $2.2M |
| #58 | Toronto Raptors | $2.2M |
| #59 | Cleveland Browns | $2.1M |
| #60 | SL Benfica | $2.1M |
| #61 | France Rugby | $2.0M |
| #62 | Nottingham Forest FC | $2.0M |
| #63 | Portugal Football Team | $2.0M |
Per 1K Fans
| #881 | Harlequins | $596.58 |
| #882 | VCU Rams Men's Basketball | $596.58 |
| #883 | Virtus Pallacanestro Bologna | $596.47 |
| #884 | SL Benfica | $595.67 |
| #885 | Real Salt Lake | $595.34 |
| #886 | Stade Toulousain | $592.32 |
| #887 | Košarkaški klub Partizan | $592.31 |
🇵🇹 Sports Teams in Portugal (51 accounts)
View Ranking →Overall
| #1 | SL Benfica | $2.1M |
| #2 | Portugal Football Team | $2.0M |
| #3 | Futebol Clube do Porto | $1.2M |
| #4 | Sporting CP | $554.2K |
| #5 | Braga | $123.2K |
| #6 | SL Benfica Basketball | $85.0K |
| #7 | Sporting CP - Modalidades | $66.8K |
Per 1K Fans
| #1 | Aguas Santas Milaneza Handball | $738.01 |
| #2 | Gil Vicente | $630.71 |
| #3 | SL Benfica Basketball | $598.26 |
| #4 | SL Benfica | $595.67 |
| #5 | Casa Pia | $561.72 |
| #6 | Santa Clara | $486.34 |
| #7 | UD Leiria | $480.33 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.