Selena Gomez is a Entertainment Instagram account with 415.3M followers from United States.
With a total economic value of $471.4K, a Value Per Fan of $1.14 and an average value per post of $235.7K, Selena Gomez ranks #6380 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post — your baseline for brand collaborations
$235,676
Total Value
$471,353
Value Per 1K Fans
$1
Performance
Posts
2
Followers
415.3M
Impressions
27.8M
Engagement
3.3M
Eng. Rate
11.95%
Entertainment Benchmark on Instagram
5.20%
Data from March 2026 · Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking →Overall
| #704 | Crystal Palace Football Club | $472.6K |
| #705 | FC St. Pauli | $472.4K |
| #706 | Eredivisie | $471.4K |
| #707 | Selena Gomez | $471.4K |
| #708 | German Handball Federation | $469.8K |
| #709 | Diljit Dosanjh | $469.6K |
| #710 | Mohammed Siraj | $468.8K |
Per 1K Fans
| #6377 | Zinho | $1.15 |
| #6378 | Serge Gnabry | $1.15 |
| #6379 | Jeffree Star | $1.14 |
| #6380 | Selena Gomez | $1.14 |
| #6381 | Eduardo Camavinga | $1.13 |
| #6382 | Ellyse Perry | $1.13 |
| #6383 | Nemanja Matic | $1.13 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.