Total Value (Last 30 days)
$9.4M
Value Per 1K Fans
$2.51K
Performance (Last 30 days)
Followers
3.8M
Posts
333
Impressions
269.8M
Engagement
17.3M
Eng. Rate
6.40%
Sports Teams Benchmark on Instagram
4.83%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #41 | SportsCenter ESPN | $10.1M |
| #42 | CNN | $9.9M |
| #43 | Bundesliga | $9.6M |
| #44 |  Seattle Seahawks | $9.4M |
| #45 | Fox Sports | $8.8M |
| #46 | Overtime | $8.7M |
| #47 | NFL on Fox | $8.6M |
Per 1K Fans
| #186 | Coventry City FC | $2.55K |
| #187 | Sri Lanka Cricket | $2.54K |
| #188 |  Yacoub El Mansour | $2.53K |
| #189 | Seattle Seahawks | $2.51K |
| #190 | Complex | $2.49K |
| #191 | Gladiators Treves | $2.49K |
| #192 | International Ice Hockey Federation (IIHF) | $2.49K |
🇺🇸 United States Rankings (1,069 accounts)
View Ranking →Overall
| #20 | Kim Kardashian | $12.0M |
| #21 | MLB | $10.4M |
| #22 | CNN | $9.9M |
| #23 | Seattle Seahawks | $9.4M |
| #24 | Overtime | $8.7M |
| #25 | NFL on Fox | $8.6M |
| #26 | CBS Sports Golazo | $8.2M |
Per 1K Fans
| #38 | Legacy Motor Club | $2.63K |
| #39 | 23XI Racing | $2.61K |
| #40 | DePaul Blue Demons Men's Basketball | $2.55K |
| #41 | Seattle Seahawks | $2.51K |
| #42 | Complex | $2.49K |
| #43 | Oklahoma State Cowboys Men's basketball | $2.47K |
| #44 | Rutgers Scarlet Knights Men's Basketball | $2.45K |
Sports Teams Rankings (2,642 accounts)
View Ranking →Overall
| #5 | Sport Club Corinthians Paulista | $11.5M |
| #6 | Galatasaray | $11.0M |
| #7 | Manchester City Football Club | $10.7M |
| #8 | Seattle Seahawks | $9.4M |
| #9 | Paris Saint-Germain | $8.0M |
| #10 | Liverpool Football Club | $8.0M |
| #11 | India Cricket | $7.8M |
Per 1K Fans
| #79 | Coventry City FC | $2.55K |
| #80 | Sri Lanka Cricket | $2.54K |
| #81 | Yacoub El Mansour | $2.53K |
| #82 | Seattle Seahawks | $2.51K |
| #83 | Gladiators Treves | $2.49K |
| #84 | Oklahoma State Cowboys Men's basketball | $2.47K |
| #85 | Indonesia Football Team | $2.46K |
🇺🇸 Sports Teams in United States (450 accounts)
View Ranking →Overall
| #1 | Team USA | $13.7M |
| #2 | Seattle Seahawks | $9.4M |
| #3 | San Antonio Spurs | $5.6M |
| #4 | Los Angeles Lakers | $5.0M |
| #5 | Inter Miami CF | $4.9M |
| #6 | Minnesota Timberwolves | $4.6M |
| #7 |  New England Patriots | $4.4M |
Per 1K Fans
| #18 | Legacy Motor Club | $2.63K |
| #19 | 23XI Racing | $2.61K |
| #20 | DePaul Blue Demons Men's Basketball | $2.55K |
| #21 | Seattle Seahawks | $2.51K |
| #22 | Oklahoma State Cowboys Men's basketball | $2.47K |
| #23 | Rutgers Scarlet Knights Men's Basketball | $2.45K |
| #24 | St John's Red Storm Men's Basketball | $2.31K |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.