Total Value (Last 30 days)
$1.4M
Value Per 1K Fans
$364.20
Performance (Last 30 days)
Followers
3.7M
Posts
56
Impressions
36.0M
Engagement
1.3M
Eng. Rate
3.58%
Entertainment Benchmark on Instagram
5.30%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #281 | 1. FC Köln | $1.4M |
| #282 | National Rugby League | $1.4M |
| #283 | Team Japan | $1.4M |
| #284 | Sandro Souza | $1.4M |
| #285 | Women's Premier League | $1.4M |
| #286 | Newcastle United Football Club | $1.3M |
| #287 | Fluminese FC | $1.3M |
Per 1K Fans
| #1818 | Clube de Regatas Brasil (CRB) | $364.65 |
| #1819 | Alex Smalley | $364.60 |
| #1820 | Club Atlético Belgrano | $364.47 |
| #1821 | Sandro Souza | $364.20 |
| #1822 | Napoli | $363.65 |
| #1823 | Charl Schwartzel | $362.90 |
| #1824 | Revista Placar | $362.19 |
🇧🇷 Brazil Rankings (407 accounts)
View Ranking →Overall
| #18 | Clube Atlético Mineiro | $1.5M |
| #19 | Premier Padel | $1.5M |
| #20 | Podpah | $1.4M |
| #21 | Sandro Souza | $1.4M |
| #22 | Fluminese FC | $1.3M |
| #23 | Brazilian Olympic Committee | $1.3M |
| #24 | NBA Brasil | $1.2M |
Per 1K Fans
| #40 | Clube Náutico Capibaribe | $380.25 |
| #41 | SporTV | $380.06 |
| #42 | Clube de Regatas Brasil (CRB) | $364.65 |
| #43 | Sandro Souza | $364.20 |
| #44 | Globoesporte.com | $359.90 |
| #45 | Chance - Tvoje sázkovka | $358.44 |
| #46 | NBA Brasil | $354.67 |
Entertainment Rankings (461 accounts)
View Ranking →Overall
| #18 | Post Malone | $1.7M |
| #19 | Sexyy Red | $1.6M |
| #20 | Charlie Puth | $1.4M |
| #21 | Sandro Souza | $1.4M |
| #22 | Samay Raina | $1.3M |
| #23 | Jennifer Aniston | $1.1M |
| #24 | Tatá Estaniecki | $1.1M |
Per 1K Fans
| #12 | Will Forlan | $405.37 |
| #13 | Dybbuk | $398.34 |
| #14 | Eric El Nino | $379.43 |
| #15 | Sandro Souza | $364.20 |
| #16 |  Beats for Love | $362.16 |
| #17 | FMS Colombia | $350.30 |
| #18 | Satim | $340.57 |
🇧🇷 Entertainment in Brazil (94 accounts)
View Ranking →Overall
| #1 | Sandro Souza | $1.4M |
| #2 | Léo Santana | $962.0K |
| #3 | Jade Picon | $724.5K |
| #4 | Anitta | $720.7K |
| #5 | Ana Castela | $715.7K |
| #6 | Luciano Huck | $638.3K |
| #7 | Ivete Sangalo | $633.6K |
Per 1K Fans
| #1 | Larissa Luz | $1.26K |
| #2 | Waltinho | $1.05K |
| #3 | Will Forlan | $405.37 |
| #4 | Sandro Souza | $364.20 |
| #5 | Maria Braz | $232.58 |
| #6 | Youngui | $137.85 |
| #7 | Batalha da Aldeia | $75.28 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.