Total Value (Last 30 days)
$994.7K
Value Per 1K Fans
$444.21
Performance (Last 30 days)
Followers
2.2M
Posts
85
Impressions
27.0M
Engagement
1.7M
Eng. Rate
6.48%
Sports Teams Benchmark on Instagram
4.83%
Global Rankings (6,085 accounts)
View Ranking βOverall
| #364 | Kylian Mbappe | $1.0M |
| #365 | Cruz Azul | $1.0M |
| #366 |  Dallas Cowboys | $995.8K |
| #367 |  New Orleans Saints | $994.7K |
| #368 | Sunderland | $992.6K |
| #369 | Aston Martin | $989.4K |
| #370 | Roman Reigns | $981.1K |
Per 1K Fans
| #1570 | PogoΕ Szczecin | $444.93 |
| #1571 | Union Berlin | $444.48 |
| #1572 | Joseph Demare | $444.27 |
| #1573 | New Orleans Saints | $444.21 |
| #1574 | Lokomotiv Sofia | $443.12 |
| #1575 | AJ Auxerre | $442.75 |
| #1576 | Hallescher FC | $442.44 |
πΊπΈ United States Rankings (1,069 accounts)
View Ranking βOverall
| #119 | Tampa Bay Lightning | $1.0M |
| #120 | Billie Eilish | $1.0M |
| #121 | Dallas Cowboys | $995.8K |
| #122 | New Orleans Saints | $994.7K |
| #123 | Roman Reigns | $981.1K |
| #124 | Ellen DeGeneres | $969.4K |
| #125 | Shaquille O'Neal | $959.4K |
Per 1K Fans
| #336 | NC State Wolfpack Women's Basketball | $451.26 |
| #337 | UTEP Miners Men's Basketball | $449.35 |
| #338 | Joseph Demare | $444.27 |
| #339 | New Orleans Saints | $444.21 |
| #340 | CNN | $440.64 |
| #341 | Texas Super Kings | $438.21 |
| #342 | Chicago White Sox | $437.77 |
Sports Teams Rankings (2,642 accounts)
View Ranking βOverall
| #132 | Tampa Bay Lightning | $1.0M |
| #133 | Cruz Azul | $1.0M |
| #134 | Dallas Cowboys | $995.8K |
| #135 | New Orleans Saints | $994.7K |
| #136 | Sunderland | $992.6K |
| #137 | Aston Martin | $989.4K |
| #138 | Strasbourg | $966.2K |
Per 1K Fans
| #1119 | Mont-De-Marsan | $445.58 |
| #1120 | PogoΕ Szczecin | $444.93 |
| #1121 | Union Berlin | $444.48 |
| #1122 | New Orleans Saints | $444.21 |
| #1123 | Lokomotiv Sofia | $443.12 |
| #1124 | AJ Auxerre | $442.75 |
| #1125 | Hallescher FC | $442.44 |
πΊπΈ Sports Teams in United States (450 accounts)
View Ranking βOverall
| #40 | New Jersey Devils | $1.0M |
| #41 | Tampa Bay Lightning | $1.0M |
| #42 | Dallas Cowboys | $995.8K |
| #43 | New Orleans Saints | $994.7K |
| #44 |  Pittsburgh Steelers | $953.6K |
| #45 | Atlanta Hawks | $944.9K |
| #46 |  New York Giants | $941.1K |
Per 1K Fans
| #261 | Long Island Nets | $455.35 |
| #262 | NC State Wolfpack Women's Basketball | $451.26 |
| #263 | UTEP Miners Men's Basketball | $449.35 |
| #264 | New Orleans Saints | $444.21 |
| #265 | Texas Super Kings | $438.21 |
| #266 | Chicago White Sox | $437.77 |
| #267 | Long Beach State Beach Men's Basketball | $432.50 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.