Rugby World Cup is a Sports Organizations Instagram account with 1.9M followers from Global.
With a total economic value of $671.3K, a Value Per Fan of $358.33 and an average value per post of $7.1K, Rugby World Cup ranks #1974 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post — your baseline for brand collaborations
$7,141
Total Value
$671,277
Value Per 1K Fans
$358
Performance
Posts
94
Followers
1.9M
Impressions
24.1M
Engagement
626.5K
Eng. Rate
2.59%
Sports Organizations Benchmark on Instagram
4.25%
Data from March 2026 · Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking →Overall
| #554 | NASCAR | $675.3K |
| #555 | San Francisco Giants | $673.8K |
| #556 | Electronic Sports League (ESL) | $671.3K |
| #557 | Rugby World Cup | $671.3K |
| #558 | Real Madrid Baloncesto | $669.4K |
| #559 | San Diego Padres | $666.8K |
| #560 | Valtteri Bottas | $664.5K |
Per 1K Fans
| #1971 | Arlington Renegades | $359.21 |
| #1972 | Renova Atletismo - IEMA | $359.10 |
| #1973 | Levante U.D. | $358.72 |
| #1974 | Rugby World Cup | $358.33 |
| #1975 | Norway Women's Football Team | $357.38 |
| #1976 | Dallas Mavericks | $357.07 |
| #1977 | HC Izvidac | $355.85 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.