Rotherham United is a Sports Teams Instagram account with 41.6K followers from United Kingdom.
With a total economic value of $9.3K, a Value Per Fan of $223.67 and an average value per post of $239, Rotherham United ranks #2483 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post — your baseline for brand collaborations
$239
Total Value
$9,313
Value Per 1K Fans
$224
Performance
Posts
39
Followers
41.6K
Impressions
288.1K
Engagement
10.7K
Eng. Rate
3.72%
Sports Teams Benchmark on Instagram
4.93%
Data from March 2026 · Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking →Overall
| #4040 | James Milner | $9.4K |
| #4041 | Clayton Kershaw | $9.3K |
| #4042 | Sara Socas | $9.3K |
| #4043 | Rotherham United | $9.3K |
| #4044 | Montevideo City Torque | $9.3K |
| #4045 | Ivory Coast Football Team | $9.3K |
| #4046 | Mohammedan SC | $9.3K |
Per 1K Fans
| #2480 | UC Santa Barbara Gauchos Men's Basketball | $224.00 |
| #2481 | Major League Cricket | $223.87 |
| #2482 | Cricbuzz | $223.86 |
| #2483 | Rotherham United | $223.67 |
| #2484 | Rayan Cherki | $223.58 |
| #2485 | Club América | $223.43 |
| #2486 | 1K FC | $223.30 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.