Total Value (Last 30 days)
$284.5K
Value Per 1K Fans
$4.95
Performance (Last 30 days)
Followers
57.5M
Posts
1
Impressions
12.7M
Engagement
1.6M
Eng. Rate
12.80%
Entertainment Benchmark on Instagram
5.30%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #895 |  MLB Espanol | $288.8K |
| #896 | Liga Portugal | $288.5K |
| #897 | Ireland Cricket Team | $286.4K |
| #898 | Robert Downey Jr. | $284.5K |
| #899 |  Utah Mammoth | $284.4K |
| #900 | Orlando Pride | $283.8K |
| #901 | Orix Buffaloes | $283.7K |
Per 1K Fans
| #5360 |  Wieczysta Krakow | $4.97 |
| #5361 | Auckland City FC | $4.96 |
| #5362 | David Muñoz | $4.95 |
| #5363 | Robert Downey Jr. | $4.95 |
| #5364 | iHasCupquake | $4.94 |
| #5365 | Lauren Bullen | $4.94 |
| #5366 | Wetherby Racecourse | $4.93 |
🇺🇸 United States Rankings (1,069 accounts)
View Ranking →Overall
| #269 | Robby Berger | $293.3K |
| #270 | Oh my Goal | $292.9K |
| #271 |  Cut4 | $292.7K |
| #272 | Robert Downey Jr. | $284.5K |
| #273 | Utah Mammoth | $284.4K |
| #274 | Orlando Pride | $283.8K |
| #275 |  Jacksonville Jaguars | $279.6K |
Per 1K Fans
| #945 | Harrison Phillips | $5.11 |
| #946 | De'Aaron Fox | $5.10 |
| #947 | C.J. Uzomah | $5.08 |
| #948 | Robert Downey Jr. | $4.95 |
| #949 | iHasCupquake | $4.94 |
| #950 | Nathan Chen | $4.84 |
| #951 | Grant Williams | $4.83 |
Entertainment Rankings (461 accounts)
View Ranking →Overall
| #87 | Niall Horan | $305.0K |
| #88 | Addison Rae Easterling | $302.8K |
| #89 | Pobreition | $294.4K |
| #90 | Robert Downey Jr. | $284.5K |
| #91 | Mari Gonzalez | $281.2K |
| #92 | Priyanka Chopra | $269.7K |
| #93 | Dua Lipa | $267.1K |
Per 1K Fans
| #309 | Mecha | $5.18 |
| #310 | Ellie Goulding | $5.14 |
| #311 | MICHU | $5.07 |
| #312 | Robert Downey Jr. | $4.95 |
| #313 | Airon | $4.90 |
| #314 | Jorge e Mateus | $4.89 |
| #315 | Maiara e Maraisa | $4.85 |
🇺🇸 Entertainment in United States (99 accounts)
View Ranking →Overall
| #38 | Kevin Hart | $331.5K |
| #39 | Ian Somerhalder | $324.4K |
| #40 | Addison Rae Easterling | $302.8K |
| #41 | Robert Downey Jr. | $284.5K |
| #42 | Halsey | $263.8K |
| #43 | Vanessa Hudgens | $259.5K |
| #44 | Olivia Rodrigo | $247.8K |
Per 1K Fans
| #65 | Zendaya | $5.34 |
| #66 | Vanessa Hudgens | $5.23 |
| #67 | Dove Cameron | $5.20 |
| #68 | Robert Downey Jr. | $4.95 |
| #69 | Angelina Jolie | $4.36 |
| #70 | Ryan Reynolds | $4.32 |
| #71 | Travis Scott | $4.02 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.