Richarlison is a Athletes Instagram account with 21.1M followers from Brazil.
With a total economic value of $47.8K, a Value Per Fan of $2.26 and an average value per post of $23.9K, Richarlison ranks #6166 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post — your baseline for brand collaborations
$23,880
Total Value
$47,760
Value Per 1K Fans
$2
Performance
Posts
2
Followers
21.1M
Impressions
4.7M
Engagement
410.6K
Eng. Rate
8.73%
Athletes Benchmark on Instagram
6.06%
Data from March 2026 · Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking →Overall
| #2361 | Djurgårdens IF | $47.8K |
| #2362 | Montpellier | $47.8K |
| #2363 | International Sambo Federation | $47.8K |
| #2364 | Richarlison | $47.8K |
| #2365 | Rochdale AFC | $47.6K |
| #2366 | Dion Dawkins | $47.6K |
| #2367 |  Angel Di Maria | $47.6K |
Per 1K Fans
| #6163 | B.J. Hill | $2.27 |
| #6164 | Daniel James | $2.27 |
| #6165 | Carlos Lampe | $2.26 |
| #6166 | Richarlison | $2.26 |
| #6167 | Canelo Alvarez | $2.25 |
| #6168 | Juan Mata García | $2.25 |
| #6169 | Mustafizur Rahman | $2.24 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.