Renata Heilborn is a Athletes Instagram account with 400.7K followers from Brazil.
With a total economic value of $164.7K, a Value Per Fan of $411.00 and an average value per post of $5.3K, Renata Heilborn ranks #1810 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post — your baseline for brand collaborations
$5,312
Total Value
$164,670
Value Per 1K Fans
$411
Performance
Posts
31
Followers
400.7K
Impressions
4.7M
Engagement
218.7K
Eng. Rate
4.62%
Athletes Benchmark on Instagram
6.06%
Data from March 2026 · Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking →Overall
| #1329 | Manish Pandey | $165.1K |
| #1330 | Real Oviedo | $164.8K |
| #1331 | Prajakta Koli | $164.8K |
| #1332 | Renata Heilborn | $164.7K |
| #1333 | Germany Men's Basketball Team | $164.4K |
| #1334 | Texas Tech Red Raiders Men's Basketball | $164.3K |
| #1335 | IFK Göteborg | $164.2K |
Per 1K Fans
| #1807 | North Queensland Cowboys | $413.47 |
| #1808 | Modena | $412.38 |
| #1809 | Dubai Racing Channel | $412.15 |
| #1810 | Renata Heilborn | $411.00 |
| #1811 | Águilas Doradas Rionegro | $410.89 |
| #1812 | Vancouver FC | $410.84 |
| #1813 |  Olympic Charleroi | $410.76 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.