RB Leipzig is a Sports Teams Instagram account with 2.2M followers from Germany.
With a total economic value of $894.0K, a Value Per Fan of $403.34 and an average value per post of $5.5K, RB Leipzig ranks #1840 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post — your baseline for brand collaborations
$5,485
Total Value
$894,034
Value Per 1K Fans
$403
Performance
Posts
163
Followers
2.2M
Impressions
34.1M
Engagement
1.4M
Eng. Rate
4.16%
Sports Teams Benchmark on Instagram
4.93%
Data from March 2026 · Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking →Overall
| #425 | UFC India | $895.2K |
| #426 |  Dallas Cowboys | $895.1K |
| #427 | Lollapalooza | $895.1K |
| #428 | RB Leipzig | $894.0K |
| #429 | Hawthorn Football Club | $889.3K |
| #430 | Liverpool FC Women | $888.0K |
| #431 | Canterbury-Bankstown Bulldogs | $883.9K |
Per 1K Fans
| #1837 | James Nicholas | $404.10 |
| #1838 | Club Universidad Nacional Femenil | $403.73 |
| #1839 | Dominic Solanke | $403.65 |
| #1840 | RB Leipzig | $403.34 |
| #1841 | PAOK mateco | $403.14 |
| #1842 | Rosenborg BK | $402.20 |
| #1843 | Cuba Men's Volleyball Team | $402.14 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.