PGA Tour is a Sports Organizations Instagram account with 5.9M followers from Global.
With a total economic value of $10.3M, a Value Per Fan of $1.73K and an average value per post of $18.9K, PGA Tour ranks #408 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post — your baseline for brand collaborations
$18,889
Total Value
$10,313,386
Value Per 1K Fans
$1,734
Performance
Posts
546
Followers
5.9M
Impressions
311.5M
Engagement
14.3M
Eng. Rate
4.60%
Sports Organizations Benchmark on Instagram
4.25%
Data from March 2026 · Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking →Overall
| #41 | CBS Sports Golazo | $11.0M |
| #42 | Manchester City Football Club | $10.8M |
| #43 | Liverpool Football Club | $10.8M |
| #44 | PGA Tour | $10.3M |
| #45 | BBC News | $10.1M |
| #46 | Flamengo | $9.7M |
| #47 | Snoop Dogg | $9.7M |
Per 1K Fans
| #405 | LSU Tigers Women's Basketball | $1.74K |
| #406 | Panathinaikos B.C. | $1.74K |
| #407 |  RRQ PUBG Mobile | $1.74K |
| #408 | PGA Tour | $1.73K |
| #409 | Philippines Men's Basketball Team | $1.73K |
| #410 | International Ski Mountaineering Federation | $1.73K |
| #411 | College of Charleston Cougars Men's Basketball | $1.73K |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.