Paulo Dybala is a Athletes Instagram account with 56.8M followers from Argentina.
With a total economic value of $510.5K, a Value Per Fan of $8.98 and an average value per post of $255.3K, Paulo Dybala ranks #5362 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post โ your baseline for brand collaborations
$255,275
Total Value
$510,550
Value Per 1K Fans
$9
Performance
Posts
2
Followers
56.8M
Impressions
48.2M
Engagement
6.0M
Eng. Rate
12.46%
Athletes Benchmark on Instagram
6.06%
Data from March 2026 ยท Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking โOverall
| #668 | Newcastle Knights | $513.4K |
| #669 | Miami Hurricanes Men's Basketball | $513.2K |
| #670 | Illinois Fighting Illini Men's Basketball | $512.3K |
| #671 | Paulo Dybala | $510.5K |
| #672 | Ottawa Senators | $507.6K |
| #673 | Chris Pratt | $504.8K |
| #674 | Kansas City Royals | $503.2K |
Per 1K Fans
| #5359 | Blondie | $9.06 |
| #5360 | Damian Lillard | $9.05 |
| #5361 | Fleur De Force | $8.99 |
| #5362 | Paulo Dybala | $8.98 |
| #5363 | Jucilene Sales de Lima | $8.98 |
| #5364 | Aleia Hobbs | $8.98 |
| #5365 | Addison Rae Easterling | $8.97 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.