Total Value (Last 30 days)
$3.8M
Value Per 1K Fans
$314.82
Performance (Last 30 days)
Followers
12.0M
Posts
295
Impressions
312.3M
Engagement
6.3M
Eng. Rate
2.00%
Sports Organizations Benchmark on Instagram
4.17%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #111 | NBA Europe | $3.8M |
| #112 | F.C. Internazionale Milano | $3.8M |
| #113 | Cardi B | $3.8M |
| #114 | One Championship | $3.8M |
| #115 | Palmeiras | $3.8M |
| #116 | Neymar | $3.7M |
| #117 | England Cricket | $3.7M |
Per 1K Fans
| #1961 | Santiago Tarrio | $316.21 |
| #1962 |  Cray Valley Paper Mills | $315.39 |
| #1963 | Marquette Golden Eagles Men's Basketball | $314.93 |
| #1964 | One Championship | $314.82 |
| #1965 | Atletico Ottawa | $314.66 |
| #1966 | Georgetown Hoyas Men's Basketball | $314.27 |
| #1967 |  New York Giants | $314.21 |
Sports Organizations Rankings (608 accounts)
View Ranking →Overall
| #21 | ICC Cricket World Cup | $4.2M |
| #22 | Ligue 1 | $4.0M |
| #23 | NBA Europe | $3.8M |
| #24 | One Championship | $3.8M |
| #25 | Czech Olympic Team | $3.6M |
| #26 | English Football League (EFL) | $3.5M |
| #27 | ATP Tour | $3.4M |
Per 1K Fans
| #266 | Germany Men's Basketball Team | $321.79 |
| #267 | Canadian Football League (CFL) | $317.64 |
| #268 | Premier League | $317.52 |
| #269 | One Championship | $314.82 |
| #270 | FA Cup | $312.85 |
| #271 | Nemzeti Bajnokság NB 1 | $312.54 |
| #272 | International League T20 | $312.26 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.