Total Value (Last 30 days)
$1.8M
Value Per 1K Fans
$291.95
Performance (Last 30 days)
Followers
6.3M
Posts
357
Impressions
78.6M
Engagement
4.4M
Eng. Rate
5.60%
Sports Teams Benchmark on Instagram
4.83%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #211 | World Rugby Sevens | $1.9M |
| #212 | Al Hilal SFC | $1.8M |
| #213 | LeBron James | $1.8M |
| #214 | Oklahoma City Thunder | $1.8M |
| #215 | Miami Heat | $1.8M |
| #216 | Vinicius Junior | $1.8M |
| #217 | Karan Sonawane | $1.8M |
Per 1K Fans
| #2059 | Al-Riffa SC | $292.22 |
| #2060 | Botev Plovdiv | $292.22 |
| #2061 | Warrington Town | $292.20 |
| #2062 | Oklahoma City Thunder | $291.95 |
| #2063 |  Like Nastya | $291.89 |
| #2064 | Jack Miller | $291.53 |
| #2065 | Pittsburgh Penguins | $291.50 |
🇺🇸 United States Rankings (1,069 accounts)
View Ranking →Overall
| #75 | 5-Minute Crafts | $1.9M |
| #76 | Portland Trail Blazers | $1.9M |
| #77 | LeBron James | $1.8M |
| #78 | Oklahoma City Thunder | $1.8M |
| #79 | Miami Heat | $1.8M |
| #80 | Chicago Bulls | $1.8M |
| #81 | Druski | $1.8M |
Per 1K Fans
| #424 | Sexyy Red | $294.21 |
| #425 | George Kittle | $292.69 |
| #426 | Seattle Orcas | $292.31 |
| #427 | Oklahoma City Thunder | $291.95 |
| #428 | Pittsburgh Penguins | $291.50 |
| #429 | Junior NBA | $289.02 |
| #430 | Shumaira Mheuka | $288.84 |
Sports Teams Rankings (2,642 accounts)
View Ranking →Overall
| #67 | Portland Trail Blazers | $1.9M |
| #68 | AC Milan | $1.9M |
| #69 | Al Hilal SFC | $1.8M |
| #70 | Oklahoma City Thunder | $1.8M |
| #71 | Miami Heat | $1.8M |
| #72 | Tottenham Hotspur Football Club | $1.8M |
| #73 | Chicago Bulls | $1.8M |
Per 1K Fans
| #1476 | Al-Riffa SC | $292.22 |
| #1477 | Botev Plovdiv | $292.22 |
| #1478 | Warrington Town | $292.20 |
| #1479 | Oklahoma City Thunder | $291.95 |
| #1480 | Pittsburgh Penguins | $291.50 |
| #1481 | New Zealand Women's Cricket Team | $290.74 |
| #1482 | Crystal Palace Football Club | $290.01 |
🇺🇸 Sports Teams in United States (450 accounts)
View Ranking →Overall
| #17 | Toronto Raptors | $2.2M |
| #18 |  Cleveland Browns | $2.1M |
| #19 | Portland Trail Blazers | $1.9M |
| #20 | Oklahoma City Thunder | $1.8M |
| #21 | Miami Heat | $1.8M |
| #22 | Chicago Bulls | $1.8M |
| #23 | Dallas Mavericks | $1.8M |
Per 1K Fans
| #326 | New York Mets | $299.92 |
| #327 | Live Fast Motorsports | $296.96 |
| #328 | Seattle Orcas | $292.31 |
| #329 | Oklahoma City Thunder | $291.95 |
| #330 | Pittsburgh Penguins | $291.50 |
| #331 | Washington Capitals | $286.84 |
| #332 | Albany Great Danes Men's Basketball | $286.45 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.