Total Value (Last 30 days)
$228.6K
Value Per 1K Fans
$1.75K
Performance (Last 30 days)
Followers
130.8K
Posts
52
Impressions
7.5M
Engagement
272.9K
Eng. Rate
3.62%
Sports Teams Benchmark on Instagram
4.83%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #1020 |  DAZN Portugal | $229.0K |
| #1021 |  Los Angeles Chargers | $228.9K |
| #1022 | Larissa Luz | $228.9K |
| #1023 | Ulster Rugby | $228.6K |
| #1024 | NBA Australia | $228.1K |
| #1025 | Ineos Grenadiers | $227.3K |
| #1026 | Cameron Heyward | $226.7K |
Per 1K Fans
| #335 | Saint Joseph's Hawks Men's Basketball | $1.76K |
| #336 | NHL | $1.76K |
| #337 | League of Ireland | $1.75K |
| #338 | Ulster Rugby | $1.75K |
| #339 | Pablo Larrazabal | $1.74K |
| #340 | Saracens | $1.74K |
| #341 | US Montalbanaise | $1.73K |
🇬🇧 United Kingdom Rankings (743 accounts)
View Ranking →Overall
| #124 | Southampton Football Club | $240.8K |
| #125 | Wimbledon | $236.7K |
| #126 | Birmingham City FC | $236.5K |
| #127 | Ulster Rugby | $228.6K |
| #128 | Ineos Grenadiers | $227.3K |
| #129 | Jordan Pickford | $225.9K |
| #130 | James Nicholas | $224.1K |
Per 1K Fans
| #58 | talkSPORT | $1.80K |
| #59 | Will Enefer | $1.80K |
| #60 | Shrewsbury Town | $1.77K |
| #61 | Ulster Rugby | $1.75K |
| #62 | Saracens | $1.74K |
| #63 | Yorkshire CCC | $1.72K |
| #64 | Blyth Spartans AFC | $1.71K |
Sports Teams Rankings (2,642 accounts)
View Ranking →Overall
| #430 | Club Universitario de Deportes | $230.2K |
| #431 | Western Bulldogs | $230.1K |
| #432 | Los Angeles Chargers | $228.9K |
| #433 | Ulster Rugby | $228.6K |
| #434 | Ineos Grenadiers | $227.3K |
| #435 | Indiana Fever | $226.3K |
| #436 | Seattle Kraken | $225.4K |
Per 1K Fans
| #176 | Limoges Handball | $1.77K |
| #177 |  Kocaelispor | $1.76K |
| #178 | Saint Joseph's Hawks Men's Basketball | $1.76K |
| #179 | Ulster Rugby | $1.75K |
| #180 | Saracens | $1.74K |
| #181 | US Montalbanaise | $1.73K |
| #182 | Minnesota Golden Gophers Men's Basketball | $1.73K |
🇬🇧 Sports Teams in United Kingdom (317 accounts)
View Ranking →Overall
| #50 | Ipswich Town | $245.9K |
| #51 | Southampton Football Club | $240.8K |
| #52 | Birmingham City FC | $236.5K |
| #53 | Ulster Rugby | $228.6K |
| #54 | Ineos Grenadiers | $227.3K |
| #55 | Bristol City FC | $216.0K |
| #56 | Cardiff Rugby | $193.9K |
Per 1K Fans
| #37 | Durham Women's FC | $1.84K |
| #38 | Carlisle United | $1.82K |
| #39 | Shrewsbury Town | $1.77K |
| #40 | Ulster Rugby | $1.75K |
| #41 | Saracens | $1.74K |
| #42 | Yorkshire CCC | $1.72K |
| #43 | Blyth Spartans AFC | $1.71K |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.