Total Value (Last 30 days)
$64.0K
Value Per 1K Fans
$496.91
Performance (Last 30 days)
Followers
128.8K
Posts
31
Impressions
2.6M
Engagement
138.7K
Eng. Rate
5.39%
Sports Teams Benchmark on Instagram
4.83%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #1968 | Johannesburg Super Kings | $64.2K |
| #1969 | Munster Rugby | $64.1K |
| #1970 | Frenkie De Jong | $64.0K |
| #1971 | New Zealand Rugby | $64.0K |
| #1972 | Colchester United | $63.9K |
| #1973 | Antony | $63.9K |
| #1974 | FC Nurnberg Frauen | $63.7K |
Per 1K Fans
| #1458 | US Créteil Handball | $498.45 |
| #1459 | Presbyterian Blue Hose Men's Basketball | $497.40 |
| #1460 | Team Vitality | $496.92 |
| #1461 | New Zealand Rugby | $496.91 |
| #1462 | Seattle Sounders FC | $496.51 |
| #1463 | Palmeiras | $495.17 |
| #1464 | Górnik Zabrze | $495.00 |
🇳🇿 New Zealand Rankings (36 accounts)
View Ranking →Overall
| #10 | New Zealand Warriors | $81.9K |
| #11 | Glenn Phillips | $80.8K |
| #12 |  Mitchell Santner | $75.5K |
| #13 | New Zealand Rugby | $64.0K |
| #14 | Crusaders | $58.6K |
| #15 | New Zealand Women's Cricket Team | $45.4K |
| #16 | Aaron Smith | $28.2K |
Per 1K Fans
| #8 | New Zealand Cricket | $721.69 |
| #9 | The Blues | $691.00 |
| #10 | Dan Hillier | $506.45 |
| #11 | New Zealand Rugby | $496.91 |
| #12 | New Zealand Women's Cricket Team | $290.74 |
| #13 | New Zealand Warriors | $187.65 |
| #14 | Crusaders | $186.93 |
Sports Teams Rankings (2,642 accounts)
View Ranking →Overall
| #925 | HBC Nantes | $64.5K |
| #926 | Johannesburg Super Kings | $64.2K |
| #927 | Munster Rugby | $64.1K |
| #928 | New Zealand Rugby | $64.0K |
| #929 | Colchester United | $63.9K |
| #930 | FC Nurnberg Frauen | $63.7K |
| #931 | US Montalbanaise | $63.7K |
Per 1K Fans
| #1026 | US Créteil Handball | $498.45 |
| #1027 | Presbyterian Blue Hose Men's Basketball | $497.40 |
| #1028 | Team Vitality | $496.92 |
| #1029 | New Zealand Rugby | $496.91 |
| #1030 | Seattle Sounders FC | $496.51 |
| #1031 | Palmeiras | $495.17 |
| #1032 | Górnik Zabrze | $495.00 |
🇳🇿 Sports Teams in New Zealand (16 accounts)
View Ranking →Overall
| #7 | Highlanders | $161.7K |
| #8 | New Zealand SailGP | $106.7K |
| #9 | New Zealand Warriors | $81.9K |
| #10 | New Zealand Rugby | $64.0K |
| #11 | Crusaders | $58.6K |
| #12 | New Zealand Women's Cricket Team | $45.4K |
| #13 | New Zealand Football Team | $6.5K |
Per 1K Fans
| #6 | Gallagher Chiefs | $824.69 |
| #7 | New Zealand Cricket | $721.69 |
| #8 | The Blues | $691.00 |
| #9 | New Zealand Rugby | $496.91 |
| #10 | New Zealand Women's Cricket Team | $290.74 |
| #11 | New Zealand Warriors | $187.65 |
| #12 | Crusaders | $186.93 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.