Total Value (Last 30 days)
$941.1K
Value Per 1K Fans
$314.21
Performance (Last 30 days)
Followers
3.0M
Posts
81
Impressions
26.5M
Engagement
1.3M
Eng. Rate
4.81%
Sports Teams Benchmark on Instagram
4.83%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #380 |  Pittsburgh Steelers | $953.6K |
| #381 | Atlanta Hawks | $944.9K |
| #382 | Star Sports Kannada | $944.3K |
| #383 |  New York Giants | $941.1K |
| #384 | Zendaya | $936.1K |
| #385 | Grêmio | $930.5K |
| #386 | Beyoncé | $929.0K |
Per 1K Fans
| #1964 | One Championship | $314.82 |
| #1965 | Atletico Ottawa | $314.66 |
| #1966 | Georgetown Hoyas Men's Basketball | $314.27 |
| #1967 | New York Giants | $314.21 |
| #1968 | Rajasthan Royals | $313.90 |
| #1969 | Robbie Ray | $313.47 |
| #1970 | Grazer AK | $313.44 |
🇺🇸 United States Rankings (1,069 accounts)
View Ranking →Overall
| #125 | Shaquille O'Neal | $959.4K |
| #126 | Pittsburgh Steelers | $953.6K |
| #127 | Atlanta Hawks | $944.9K |
| #128 | New York Giants | $941.1K |
| #129 | Zendaya | $936.1K |
| #130 | Beyoncé | $929.0K |
| #131 |  Ariana Grande | $925.2K |
Per 1K Fans
| #406 |  Kolton Miller | $317.38 |
| #407 | Marquette Golden Eagles Men's Basketball | $314.93 |
| #408 | Georgetown Hoyas Men's Basketball | $314.27 |
| #409 | New York Giants | $314.21 |
| #410 | Robbie Ray | $313.47 |
| #411 | Stockton Kings | $304.86 |
| #412 | Santa Cruz Warriors | $304.79 |
Sports Teams Rankings (2,642 accounts)
View Ranking →Overall
| #138 | Strasbourg | $966.2K |
| #139 | Pittsburgh Steelers | $953.6K |
| #140 | Atlanta Hawks | $944.9K |
| #141 | New York Giants | $941.1K |
| #142 | Grêmio | $930.5K |
| #143 | Český biatlon | $925.4K |
| #144 | FC Schalke 04 | $924.4K |
Per 1K Fans
| #1408 | Marquette Golden Eagles Men's Basketball | $314.93 |
| #1409 | Atletico Ottawa | $314.66 |
| #1410 | Georgetown Hoyas Men's Basketball | $314.27 |
| #1411 | New York Giants | $314.21 |
| #1412 | Rajasthan Royals | $313.90 |
| #1413 | Grazer AK | $313.44 |
| #1414 | Leeds United FC | $313.43 |
🇺🇸 Sports Teams in United States (450 accounts)
View Ranking →Overall
| #43 |  New Orleans Saints | $994.7K |
| #44 | Pittsburgh Steelers | $953.6K |
| #45 | Atlanta Hawks | $944.9K |
| #46 | New York Giants | $941.1K |
| #47 | Minnesota Wild | $873.9K |
| #48 | Pittsburgh Penguins | $848.5K |
| #49 | North Carolina Tar Heels Men's Basketball | $834.3K |
Per 1K Fans
| #313 |  Houston Texans | $318.16 |
| #314 | Marquette Golden Eagles Men's Basketball | $314.93 |
| #315 | Georgetown Hoyas Men's Basketball | $314.27 |
| #316 | New York Giants | $314.21 |
| #317 | Stockton Kings | $304.86 |
| #318 | Santa Cruz Warriors | $304.79 |
| #319 | Chip Ganassi Racing | $304.56 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.