Total Value (Last 30 days)
$105.1K
Value Per 1K Fans
$514.12
Performance (Last 30 days)
Followers
204.4K
Posts
70
Impressions
3.1M
Engagement
243.8K
Eng. Rate
7.86%
Sports Teams Benchmark on Instagram
4.83%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #1551 | Sampdoria | $105.5K |
| #1552 | Spain SailGP | $105.4K |
| #1553 |  TVP Sport | $105.3K |
| #1554 | Northampton Saints | $105.1K |
| #1555 | Circle of Cricket | $105.0K |
| #1556 | Kai Havertz | $104.7K |
| #1557 | Deportivo La Coruna | $104.7K |
Per 1K Fans
| #1424 | Galway United | $514.60 |
| #1425 | Fordham Rams Men's Basketball | $514.42 |
| #1426 | Connecticut Sun | $514.18 |
| #1427 | Northampton Saints | $514.12 |
| #1428 | Pinguins Bremerhaven | $513.26 |
| #1429 | Persija Jakarta | $513.02 |
| #1430 | Detroit Red Wings | $512.11 |
🇬🇧 United Kingdom Rankings (743 accounts)
View Ranking →Overall
| #203 | Bristol Bears | $106.9K |
| #204 | Motherwell | $106.7K |
| #205 | Leah Williamson | $106.3K |
| #206 | Northampton Saints | $105.1K |
| #207 | Gloucester Rugby | $104.4K |
| #208 | Saraya-Jade Bevis | $103.9K |
| #209 | Ronnie O'Sullivan | $102.6K |
Per 1K Fans
| #246 | Scarlets Rugby | $525.21 |
| #247 | Port Vale | $523.46 |
| #248 | Leamington FC | $522.41 |
| #249 | Northampton Saints | $514.12 |
| #250 | Max Fosh | $511.40 |
| #251 | Exeter Chiefs | $503.70 |
| #252 | ITV Racing | $499.41 |
Sports Teams Rankings (2,642 accounts)
View Ranking →Overall
| #698 | Atlanta United FC | $106.2K |
| #699 | Sampdoria | $105.5K |
| #700 | Spain SailGP | $105.4K |
| #701 | Northampton Saints | $105.1K |
| #702 | Deportivo La Coruna | $104.7K |
| #703 | VfL Wolfsburg | $104.5K |
| #704 | Gloucester Rugby | $104.4K |
Per 1K Fans
| #997 | Galway United | $514.60 |
| #998 | Fordham Rams Men's Basketball | $514.42 |
| #999 | Connecticut Sun | $514.18 |
| #1000 | Northampton Saints | $514.12 |
| #1001 | Pinguins Bremerhaven | $513.26 |
| #1002 | Persija Jakarta | $513.02 |
| #1003 | Detroit Red Wings | $512.11 |
🇬🇧 Sports Teams in United Kingdom (317 accounts)
View Ranking →Overall
| #91 | Northern Ireland Football Team | $107.2K |
| #92 | Bristol Bears | $106.9K |
| #93 | Motherwell | $106.7K |
| #94 | Northampton Saints | $105.1K |
| #95 | Gloucester Rugby | $104.4K |
| #96 | Carlisle United | $102.0K |
| #97 | Wigan Warriors | $101.6K |
Per 1K Fans
| #188 | Scarlets Rugby | $525.21 |
| #189 | Port Vale | $523.46 |
| #190 | Leamington FC | $522.41 |
| #191 | Northampton Saints | $514.12 |
| #192 | Exeter Chiefs | $503.70 |
| #193 | Chippenham Town | $492.82 |
| #194 | Stevenage | $480.21 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.