North Melbourne Football Club is a Sports Teams Instagram account with 153.3K followers from Australia.
With a total economic value of $297.0K, a Value Per Fan of $1.94K and an average value per post of $2.7K, North Melbourne Football Club ranks #335 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post β your baseline for brand collaborations
$2,652
Total Value
$296,975
Value Per 1K Fans
$1,938
Performance
Posts
112
Followers
153.3K
Impressions
7.0M
Engagement
414.8K
Eng. Rate
5.97%
Sports Teams Benchmark on Instagram
4.93%
Data from March 2026 Β· Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking βOverall
| #951 | Robby Berger | $297.8K |
| #952 | St Kilda Football Club | $297.7K |
| #953 | Ishan Kishan | $297.3K |
| #954 | North Melbourne Football Club | $297.0K |
| #955 | Collingwood Football Club | $295.4K |
| #956 | Suresh Raina | $294.9K |
| #957 | Wimbledon | $294.3K |
Per 1K Fans
| #332 | La Gazzetta dello Sport | $1.96K |
| #333 |  VΓ€xjΓΆ Lakers HC | $1.95K |
| #334 | Glasgow City FC | $1.95K |
| #335 | North Melbourne Football Club | $1.94K |
| #336 | Cincinnati Bearcats Women's Basketball | $1.94K |
| #337 | Penrith Panthers | $1.93K |
| #338 | Virginia Cavaliers Men's Basketball | $1.93K |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.