New Jersey Devils is a Sports Teams Instagram account with 621.4K followers from United States.
With a total economic value of $601.9K, a Value Per Fan of $968.59 and an average value per post of $3.2K, New Jersey Devils ranks #865 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post — your baseline for brand collaborations
$3,168
Total Value
$601,916
Value Per 1K Fans
$969
Performance
Posts
190
Followers
621.4K
Impressions
21.2M
Engagement
1.6M
Eng. Rate
7.44%
Sports Teams Benchmark on Instagram
4.93%
Data from March 2026 · Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking →Overall
| #606 |  Green Bay Packers | $603.8K |
| #607 | FIS Cross-Country Skiing | $603.3K |
| #608 | World Table Tennis | $602.0K |
| #609 | New Jersey Devils | $601.9K |
| #610 | Argentina Football Team | $601.5K |
| #611 | San Diego Wave FC | $598.9K |
| #612 | South Bay Lakers | $593.7K |
Per 1K Fans
| #862 | Hydro Fehervar AV 19 | $971.09 |
| #863 | Bromley | $970.02 |
| #864 | Clube de Atletismo do Rio Grande do Norte - CARN | $969.33 |
| #865 | New Jersey Devils | $968.59 |
| #866 | Los Angeles Kings | $967.99 |
| #867 | Millwall FC | $967.75 |
| #868 |  Genclerbirligi | $965.21 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.