NBA Kicks is a Sports Organizations Instagram account with 1.4M followers from Global.
With a total economic value of $355.7K, a Value Per Fan of $262.19 and an average value per post of $9.6K, NBA Kicks ranks #2310 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post β your baseline for brand collaborations
$9,615
Total Value
$355,744
Value Per 1K Fans
$262
Performance
Posts
37
Followers
1.4M
Impressions
11.8M
Engagement
873.0K
Eng. Rate
7.39%
Sports Organizations Benchmark on Instagram
4.25%
Data from March 2026 Β· Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking βOverall
| #851 | Fred Caldeira | $357.8K |
| #852 | Benetton Rugby | $357.5K |
| #853 | Green Dot Ball | $356.0K |
| #854 | NBA Kicks | $355.7K |
| #855 | Vancouver Canucks | $354.6K |
| #856 | WRAL | $354.4K |
| #857 | Team Italy | $353.3K |
Per 1K Fans
| #2307 | Jonny Wilkinson | $262.75 |
| #2308 | The Athletics | $262.29 |
| #2309 | Neftekhimik Nizhnekamsk | $262.28 |
| #2310 | NBA Kicks | $262.19 |
| #2311 | Watford F.C Women | $261.93 |
| #2312 | WisΕa KrakΓ³w | $261.92 |
| #2313 | CB Gran Canaria | $261.75 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.