Total Value (Last 30 days)
$4.3M
Value Per 1K Fans
$717.59
Performance (Last 30 days)
Followers
5.9M
Posts
162
Impressions
173.8M
Engagement
8.9M
Eng. Rate
5.11%
Media & Creators Benchmark on Instagram
4.61%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #99 | Team Canada | $4.4M |
| #100 | ESPN FC | $4.3M |
| #101 | BBC | $4.3M |
| #102 | NBA History | $4.3M |
| #103 | ICC Cricket World Cup | $4.2M |
| #104 | Cleveland Cavaliers | $4.2M |
| #105 | Golden State Warriors | $4.1M |
Per 1K Fans
| #1043 | Spartan Endurance Australia/NZ | $718.45 |
| #1044 | Bromley | $717.78 |
| #1045 | BM Logroño La Rioja | $717.75 |
| #1046 | NBA History | $717.59 |
| #1047 |  Betclic 1 Liga | $716.59 |
| #1048 | Manchester United Women | $715.74 |
| #1049 | Bohemians Praha 1905 | $715.50 |
🇺🇸 United States Rankings (1,069 accounts)
View Ranking →Overall
| #40 | Rolling Stone | $4.4M |
| #41 |  New England Patriots | $4.4M |
| #42 | ESPN FC | $4.3M |
| #43 | NBA History | $4.3M |
| #44 | Cleveland Cavaliers | $4.2M |
| #45 | Golden State Warriors | $4.1M |
| #46 | Dwayne Johnson | $3.9M |
Per 1K Fans
| #239 | Buffalo Sabres | $733.33 |
| #240 |  Sports Net LA | $727.51 |
| #241 | UCF Knights Men's Basketball | $724.18 |
| #242 | NBA History | $717.59 |
| #243 | Miami Hurricanes Women's Basketball | $710.81 |
| #244 | William & Mary Tribe Men's Basketball | $710.50 |
| #245 | Dallas Stars | $708.93 |
Media & Creators Rankings (414 accounts)
View Ranking →Overall
| #44 | Rolling Stone | $4.4M |
| #45 | ESPN FC | $4.3M |
| #46 | BBC | $4.3M |
| #47 | NBA History | $4.3M |
| #48 | Bleacher Report Football | $3.9M |
| #49 | The Bharat Army | $3.7M |
| #50 |  Jio Hotstar | $3.6M |
Per 1K Fans
| #121 | The KOP TV | $745.20 |
| #122 | Anant Tyagi | $732.72 |
| #123 | Sports Net LA | $727.51 |
| #124 | NBA History | $717.59 |
| #125 | The United Stand | $712.33 |
| #126 | NDTV Sports | $696.84 |
| #127 | SportsCenter Brasil | $695.68 |
🇺🇸 Media & Creators in United States (114 accounts)
View Ranking →Overall
| #22 | CBS Sports | $5.0M |
| #23 | Rolling Stone | $4.4M |
| #24 | ESPN FC | $4.3M |
| #25 | NBA History | $4.3M |
| #26 | Bleacher Report Football | $3.9M |
| #27 | Talkin' Baseball | $3.0M |
| #28 | NBA TV | $2.8M |
Per 1K Fans
| #33 | Overtime | $825.37 |
| #34 | MLB Network | $759.01 |
| #35 | Sports Net LA | $727.51 |
| #36 | NBA History | $717.59 |
| #37 | ESPN FC | $635.53 |
| #38 | Bob Does Sports | $574.66 |
| #39 | Rolling Stone | $528.50 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.