Total Value (Last 30 days)
$2.2M
Value Per 1K Fans
$1.37K
Performance (Last 30 days)
Followers
1.6M
Posts
844
Impressions
75.3M
Engagement
4.9M
Eng. Rate
6.49%
Sports Organizations Benchmark on Instagram
4.17%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #181 | Toronto Raptors | $2.2M |
| #182 |  ICC Hindi | $2.2M |
| #183 | MLB On Fox | $2.2M |
| #184 | NBA G League | $2.2M |
| #185 | FIS Cross-Country Skiing | $2.1M |
| #186 |  Cleveland Browns | $2.1M |
| #187 | Adam Waheed | $2.1M |
Per 1K Fans
| #474 | Star Sports India | $1.38K |
| #475 | PGA Tour | $1.38K |
| #476 | North Carolina Tar Heels Men's Basketball | $1.37K |
| #477 | NBA G League | $1.37K |
| #478 | Texas Tech Red Raiders Men's Basketball | $1.37K |
| #479 | Southend United | $1.37K |
| #480 | Thirsk Racecourse | $1.37K |
🇺🇸 United States Rankings (1,069 accounts)
View Ranking →Overall
| #68 | Phoenix Suns | $2.2M |
| #69 | Toronto Raptors | $2.2M |
| #70 | MLB On Fox | $2.2M |
| #71 | NBA G League | $2.2M |
| #72 | Cleveland Browns | $2.1M |
| #73 | Adam Waheed | $2.1M |
| #74 | FJerry | $2.1M |
Per 1K Fans
| #111 | South Bay Lakers | $1.39K |
| #112 | Marshawn Lynch | $1.38K |
| #113 | North Carolina Tar Heels Men's Basketball | $1.37K |
| #114 | NBA G League | $1.37K |
| #115 | Texas Tech Red Raiders Men's Basketball | $1.37K |
| #116 | Louisville Cardinals Men's Basketball | $1.37K |
| #117 | Richard Childress Racing | $1.36K |
Sports Organizations Rankings (608 accounts)
View Ranking →Overall
| #37 | Australian Open | $2.4M |
| #38 | International Biathlon Union (IBU) | $2.2M |
| #39 | ICC Hindi | $2.2M |
| #40 | NBA G League | $2.2M |
| #41 | FIS Cross-Country Skiing | $2.1M |
| #42 | ISU Speed Skating | $2.1M |
| #43 | Canada Men's Hockey Team | $2.0M |
Per 1K Fans
| #94 | UCI Women's World Tour | $1.58K |
| #95 | International Cricket Council (ICC) | $1.44K |
| #96 | PGA Tour | $1.38K |
| #97 | NBA G League | $1.37K |
| #98 | Thirsk Racecourse | $1.37K |
| #99 | Chelsea FC Foundation | $1.37K |
| #100 | Montenegro Men's Basketball Team | $1.36K |
🇺🇸 Sports Organizations in United States (39 accounts)
View Ranking →Overall
| #7 | All Elite Wrestling (AEW) | $3.3M |
| #8 | MLS | $3.2M |
| #9 | NASCAR | $2.9M |
| #10 | NBA G League | $2.2M |
| #11 | Professional Bull Riders | $1.7M |
| #12 | UFC Eurasia | $1.5M |
| #13 | Indian Wells Masters | $1.5M |
Per 1K Fans
| #5 | EHF EURO | $3.26K |
| #6 | NHL | $1.76K |
| #7 | EHF European League | $1.69K |
| #8 | NBA G League | $1.37K |
| #9 | All Elite Wrestling (AEW) | $1.14K |
| #10 | MLB | $792.35 |
| #11 | EHF Champions League | $764.57 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.