Total Value (Last 30 days)
$228.1K
Value Per 1K Fans
$1.59K
Performance (Last 30 days)
Followers
143.4K
Posts
129
Impressions
6.4M
Engagement
308.5K
Eng. Rate
4.81%
Sports Organizations Benchmark on Instagram
4.17%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #1021 |  Los Angeles Chargers | $228.9K |
| #1022 | Larissa Luz | $228.9K |
| #1023 | Ulster Rugby | $228.6K |
| #1024 | NBA Australia | $228.1K |
| #1025 | Ineos Grenadiers | $227.3K |
| #1026 | Cameron Heyward | $226.7K |
| #1027 | US Open | $226.7K |
Per 1K Fans
| #388 |  Olympique de Marseille Féminin | $1.60K |
| #389 | Raceday TV | $1.60K |
| #390 | KG Rap | $1.59K |
| #391 | NBA Australia | $1.59K |
| #392 | New Zealand SailGP | $1.58K |
| #393 | Derbyshire CCC | $1.58K |
| #394 | Bjerringbro-Silkeborg Håndbold | $1.58K |
🇦🇺 Australia Rankings (137 accounts)
View Ranking →Overall
| #29 | Wests Tigers | $236.2K |
| #30 | Brisbane Lions | $235.8K |
| #31 | Western Bulldogs | $230.1K |
| #32 | NBA Australia | $228.1K |
| #33 | Australia SailGP | $221.8K |
| #34 | Australia Women's Football Team | $212.0K |
| #35 | 5 Seconds of Summer | $211.7K |
Per 1K Fans
| #12 | Australian Grand Prix | $1.88K |
| #13 | Hawthorn Football Club | $1.82K |
| #14 | Newcastle Jets FC | $1.79K |
| #15 | NBA Australia | $1.59K |
| #16 | Western Sydney Wanderers FC Women | $1.56K |
| #17 | Canterbury-Bankstown Bulldogs | $1.53K |
| #18 |  Essendon Football Club | $1.51K |
Sports Organizations Rankings (608 accounts)
View Ranking →Overall
| #172 |  International Table Tennis Federation | $232.6K |
| #173 | Greece Men's Basketball Team | $232.5K |
| #174 |  MLB Dominicana | $231.9K |
| #175 | NBA Australia | $228.1K |
| #176 | US Open | $226.7K |
| #177 | Liverpool FC Foundation | $221.5K |
| #178 | FIFA | $220.1K |
Per 1K Fans
| #90 | NBA India | $1.68K |
| #91 | Ireland Cricket Team | $1.68K |
| #92 | EuroLeague | $1.65K |
| #93 | NBA Australia | $1.59K |
| #94 | UCI Women's World Tour | $1.58K |
| #95 | International Cricket Council (ICC) | $1.44K |
| #96 | PGA Tour | $1.38K |
🇦🇺 Sports Organizations in Australia (15 accounts)
View Ranking →Overall
| #4 | A-League | $958.4K |
| #5 | Australian Grand Prix | $640.1K |
| #6 | A-League Women Dub Zone | $260.8K |
| #7 | NBA Australia | $228.1K |
| #8 | Big Bash | $106.7K |
| #9 | WPGA Tour of Australasia | $39.2K |
| #10 | Tennis Australia | $30.9K |
Per 1K Fans
| #2 | WPGA Tour of Australasia | $3.87K |
| #3 | A-League | $1.94K |
| #4 | Australian Grand Prix | $1.88K |
| #5 | NBA Australia | $1.59K |
| #6 | Australian Football League | $1.07K |
| #7 | National Rugby League | $851.35 |
| #8 | Spartan Endurance Australia/NZ | $718.45 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.