Total Value (Last 30 days)
$3.2M
Value Per 1K Fans
$599.33
Performance (Last 30 days)
Followers
5.3M
Posts
344
Impressions
95.5M
Engagement
5.1M
Eng. Rate
5.38%
Sports Organizations Benchmark on Instagram
4.17%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #130 | Persib Bandung | $3.3M |
| #131 |  Los Angeles Rams | $3.3M |
| #132 | Matheus Gonze | $3.2M |
| #133 | MLS | $3.2M |
| #134 | São Paulo FC | $3.1M |
| #135 | Lindsey Vonn | $3.1M |
| #136 | Team GB | $3.0M |
Per 1K Fans
| #1257 | Roston Chase | $600.32 |
| #1258 | RB Leipzig Women | $600.02 |
| #1259 | KSC Lokeren-Temse | $599.43 |
| #1260 | MLS | $599.33 |
| #1261 | SL Benfica Basketball | $598.26 |
| #1262 | Georgia Tech Jellow Jackets Men's Basketball | $597.67 |
| #1263 | MK Dons | $597.66 |
🇺🇸 United States Rankings (1,069 accounts)
View Ranking →Overall
| #50 | All Elite Wrestling (AEW) | $3.3M |
| #51 | Khloe Kardashian | $3.3M |
| #52 | Los Angeles Rams | $3.3M |
| #53 | MLS | $3.2M |
| #54 | Lindsey Vonn | $3.1M |
| #55 | Talkin' Baseball | $3.0M |
| #56 | NASCAR | $2.9M |
Per 1K Fans
| #280 | Los Angeles Kings | $602.54 |
| #281 | Sacramento State Hornets Men's Basketball | $601.50 |
| #282 |  Carolina Panthers | $601.15 |
| #283 | MLS | $599.33 |
| #284 | Georgia Tech Jellow Jackets Men's Basketball | $597.67 |
| #285 | VCU Rams Men's Basketball | $596.58 |
| #286 | Real Salt Lake | $595.34 |
Sports Organizations Rankings (608 accounts)
View Ranking →Overall
| #26 | English Football League (EFL) | $3.5M |
| #27 | ATP Tour | $3.4M |
| #28 | All Elite Wrestling (AEW) | $3.3M |
| #29 | MLS | $3.2M |
| #30 | Europa League | $3.0M |
| #31 | NASCAR | $2.9M |
| #32 | FIS Freestyle Skiing | $2.8M |
Per 1K Fans
| #191 | Japan Men's Hockey Team | $616.28 |
| #192 | 3. Liga | $608.32 |
| #193 | Polish Orlen Superliga | $603.70 |
| #194 | MLS | $599.33 |
| #195 | Slovenia Men's Basketball Team | $590.26 |
| #196 | Japan Men's Basketball Team | $585.83 |
| #197 | Philippines Men's Basketball Team | $583.03 |
🇺🇸 Sports Organizations in United States (39 accounts)
View Ranking →Overall
| #5 | NHL | $12.7M |
| #6 | MLB | $10.4M |
| #7 | All Elite Wrestling (AEW) | $3.3M |
| #8 | MLS | $3.2M |
| #9 | NASCAR | $2.9M |
| #10 | NBA G League | $2.2M |
| #11 | Professional Bull Riders | $1.7M |
Per 1K Fans
| #13 | F1 | $686.55 |
| #14 | NASCAR | $664.36 |
| #15 | NBA | $637.57 |
| #16 | MLS | $599.33 |
| #17 | Professional Bull Riders | $540.63 |
| #18 | WWE | $477.44 |
| #19 | Street League Series | $451.40 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.