MK Dons is a Sports Teams Instagram account with 75.2K followers from United Kingdom.
With a total economic value of $67.3K, a Value Per Fan of $894.71 and an average value per post of $293, MK Dons ranks #963 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post — your baseline for brand collaborations
$293
Total Value
$67,320
Value Per 1K Fans
$895
Performance
Posts
230
Followers
75.2K
Impressions
2.1M
Engagement
99.8K
Eng. Rate
4.67%
Sports Teams Benchmark on Instagram
4.93%
Data from March 2026 · Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking →Overall
| #2033 | Yashasvi Jaiswal | $67.4K |
| #2034 | Wisconsin Herd | $67.4K |
| #2035 | Tamannaah Bhatia | $67.4K |
| #2036 | MK Dons | $67.3K |
| #2037 | London Spirit | $67.0K |
| #2038 | Rodez AF | $67.0K |
| #2039 |  Veolia Towers Hamburg | $66.9K |
Per 1K Fans
| #960 | Florida Panthers | $896.01 |
| #961 | St Mirren | $896.00 |
| #962 | FK Vojvodina | $895.57 |
| #963 | MK Dons | $894.71 |
| #964 | Spisska Nova Ves | $894.09 |
| #965 | Philippines Women's Football Team | $893.05 |
| #966 | Northampton Saints | $892.51 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.