Millie Bobby Brown is a Entertainment Instagram account with 72.4M followers from United Kingdom.
With a total economic value of $661.5K, a Value Per Fan of $9.14 and an average value per post of $165.4K, Millie Bobby Brown ranks #5358 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post — your baseline for brand collaborations
$165,368
Total Value
$661,472
Value Per 1K Fans
$9
Performance
Posts
4
Followers
72.4M
Impressions
28.4M
Engagement
3.8M
Eng. Rate
13.28%
Entertainment Benchmark on Instagram
5.20%
Data from March 2026 · Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking →Overall
| #561 | Vin Diesel | $664.1K |
| #562 |  Premier League USA | $662.0K |
| #563 | England Women's Football Team | $661.7K |
| #564 | Millie Bobby Brown | $661.5K |
| #565 | Washington Capitals | $656.2K |
| #566 | Houston Astros | $655.4K |
| #567 | Cricbuzz | $654.8K |
Per 1K Fans
| #5355 | RC TFK | $9.16 |
| #5356 | Stanislav Lobotka | $9.14 |
| #5357 | Patricia Guijarro | $9.14 |
| #5358 | Millie Bobby Brown | $9.14 |
| #5359 |  Blondie | $9.12 |
| #5360 | Damian Lillard | $9.11 |
| #5361 | Fleur De Force | $9.05 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.