Total Value (Last 30 days)
$5.6M
Value Per 1K Fans
$7.50K
Performance (Last 30 days)
Followers
749.6K
Posts
384
Impressions
238.8M
Engagement
10.7M
Eng. Rate
4.47%
Sports Organizations Benchmark on Instagram
4.17%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #71 | Onefootball | $5.9M |
| #72 | espnW | $5.7M |
| #73 | Ferrari | $5.6M |
| #74 | Olympic Milano Cortina 2026 | $5.6M |
| #75 | San Antonio Spurs | $5.6M |
| #76 | Top 14 French Rugby | $5.6M |
| #77 | Mercedes | $5.6M |
Per 1K Fans
| #31 | France Olympic Team | $7.93K |
| #32 | Royal Excelsior Virton | $7.83K |
| #33 | Gloucester City AFC | $7.67K |
| #34 | Olympic Milano Cortina 2026 | $7.50K |
| #35 | Oman Cricket Team | $7.47K |
| #36 | International Biathlon Union (IBU) | $7.40K |
| #37 | Saran Loiret Handball | $7.10K |
🌍 Global Rankings (435 accounts)
View Ranking →Overall
| #10 | Moto GP | $6.6M |
| #11 | Six Nations Rugby | $6.5M |
| #12 | espnW | $5.7M |
| #13 | Olympic Milano Cortina 2026 | $5.6M |
| #14 | Pubity | $5.3M |
| #15 | UFC | $5.1M |
| #16 | ICC Cricket World Cup | $4.2M |
Per 1K Fans
| #8 |  Bournemouth USA | $8.57K |
| #9 | FIS Nordic Combined | $8.39K |
| #10 | International Bobsleigh and Skeleton Federation | $7.99K |
| #11 | Olympic Milano Cortina 2026 | $7.50K |
| #12 | International Biathlon Union (IBU) | $7.40K |
| #13 | ICC T20 World Cup | $6.39K |
| #14 | Fox Sports | $5.65K |
Sports Organizations Rankings (608 accounts)
View Ranking →Overall
| #15 | PGA Tour | $8.1M |
| #16 | Moto GP | $6.6M |
| #17 | Six Nations Rugby | $6.5M |
| #18 | Olympic Milano Cortina 2026 | $5.6M |
| #19 | Top 14 French Rugby | $5.6M |
| #20 | Serie A | $4.7M |
| #21 | ICC Cricket World Cup | $4.2M |
Per 1K Fans
| #12 | European Handball Federation | $8.30K |
| #13 | Canada Cricket | $8.25K |
| #14 | International Bobsleigh and Skeleton Federation | $7.99K |
| #15 | Olympic Milano Cortina 2026 | $7.50K |
| #16 | Oman Cricket Team | $7.47K |
| #17 | International Biathlon Union (IBU) | $7.40K |
| #18 | USA Cricket Team | $6.56K |
🌍 Sports Organizations in Global (187 accounts)
View Ranking →Overall
| #6 | PGA Tour | $8.1M |
| #7 | Moto GP | $6.6M |
| #8 | Six Nations Rugby | $6.5M |
| #9 | Olympic Milano Cortina 2026 | $5.6M |
| #10 | ICC Cricket World Cup | $4.2M |
| #11 | ATP Tour | $3.4M |
| #12 | Europa League | $3.0M |
Per 1K Fans
| #6 | World Curling Federation | $9.83K |
| #7 | FIS Nordic Combined | $8.39K |
| #8 | International Bobsleigh and Skeleton Federation | $7.99K |
| #9 | Olympic Milano Cortina 2026 | $7.50K |
| #10 | International Biathlon Union (IBU) | $7.40K |
| #11 | ICC T20 World Cup | $6.39K |
| #12 | Six Nations Rugby | $5.40K |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.