Total Value (Last 30 days)
$5.6M
Value Per 1K Fans
$359.14
Performance (Last 30 days)
Followers
15.5M
Posts
131
Impressions
263.2M
Engagement
13.0M
Eng. Rate
4.92%
Sports Teams Benchmark on Instagram
4.83%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #74 | Olympic Milano Cortina 2026 | $5.6M |
| #75 | San Antonio Spurs | $5.6M |
| #76 | Top 14 French Rugby | $5.6M |
| #77 | Mercedes | $5.6M |
| #78 | ESPNcricinfo | $5.5M |
| #79 | NFL on CBS | $5.4M |
| #80 | Netflix UK & Ireland | $5.3M |
Per 1K Fans
| #1828 | Scarborough Athletic | $360.57 |
| #1829 | Globoesporte.com | $359.90 |
| #1830 | Washington Wizards | $359.86 |
| #1831 | Mercedes | $359.14 |
| #1832 | Chance - Tvoje sázkovka | $358.44 |
| #1833 | Paksi FC | $357.80 |
| #1834 | Śląsk Wrocław Football | $357.40 |
🇩🇪 Germany Rankings (194 accounts)
View Ranking →Overall
| #1 | Bundesliga | $9.6M |
| #2 | FC Bayern München | $6.7M |
| #3 | Onefootball | $5.9M |
| #4 | Mercedes | $5.6M |
| #5 | Borussia Dortmund | $3.0M |
| #6 | Team Deutschland | $1.8M |
| #7 | Hamburger SV | $1.6M |
Per 1K Fans
| #115 | Iserlohn Roosters | $399.76 |
| #116 | 1. FC Kaiserslautern | $389.92 |
| #117 | Lukas | $380.63 |
| #118 | Mercedes | $359.14 |
| #119 | Germany Men's Basketball Team | $321.79 |
| #120 | SSV Jahn Regensburg | $321.36 |
| #121 | RB Leipzig | $311.67 |
Sports Teams Rankings (2,642 accounts)
View Ranking →Overall
| #17 | Chelsea Football Club | $6.2M |
| #18 | Ferrari | $5.6M |
| #19 | San Antonio Spurs | $5.6M |
| #20 | Mercedes | $5.6M |
| #21 | Juventus | $5.2M |
| #22 | UFC | $5.1M |
| #23 | Los Angeles Lakers | $5.0M |
Per 1K Fans
| #1310 | Napoli | $363.65 |
| #1311 | Scarborough Athletic | $360.57 |
| #1312 | Washington Wizards | $359.86 |
| #1313 | Mercedes | $359.14 |
| #1314 | Paksi FC | $357.80 |
| #1315 | Śląsk Wrocław Football | $357.40 |
| #1316 | Wolverhampton Wanderers | $356.49 |
🇩🇪 Sports Teams in Germany (131 accounts)
View Ranking →Overall
| #1 | FC Bayern München | $6.7M |
| #2 | Mercedes | $5.6M |
| #3 | Borussia Dortmund | $3.0M |
| #4 | Team Deutschland | $1.8M |
| #5 | Hamburger SV | $1.6M |
| #6 | 1. FC Köln | $1.4M |
| #7 | FC Schalke 04 | $924.4K |
Per 1K Fans
| #101 | 1. FC Saarbrücken | $401.63 |
| #102 | Iserlohn Roosters | $399.76 |
| #103 | 1. FC Kaiserslautern | $389.92 |
| #104 | Mercedes | $359.14 |
| #105 | SSV Jahn Regensburg | $321.36 |
| #106 | RB Leipzig | $311.67 |
| #107 | FC Bayern Basketball | $299.44 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.