Total Value (Last 30 days)
$145.6K
Value Per 1K Fans
$875.55
Performance (Last 30 days)
Followers
166.3K
Posts
66
Impressions
4.0M
Engagement
231.0K
Eng. Rate
5.74%
Sports Teams Benchmark on Instagram
4.83%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #1306 | Maria Braz | $146.5K |
| #1307 | Djurgårdens IF | $145.9K |
| #1308 | World Taekwondo | $145.7K |
| #1309 | Melbourne Football Club | $145.6K |
| #1310 | Bhuvan Bam | $145.3K |
| #1311 | Fortuna Düsseldorf | $145.3K |
| #1312 | West Ham United Women | $144.7K |
Per 1K Fans
| #862 | TVB Stuttgart | $875.79 |
| #863 | Majesticks GC | $875.59 |
| #864 | Eintracht Frauen | $875.58 |
| #865 | Melbourne Football Club | $875.55 |
| #866 | NHL on TNT | $873.60 |
| #867 | Queensland Reds | $872.74 |
| #868 | Royal Francs Borains | $871.18 |
🇦🇺 Australia Rankings (137 accounts)
View Ranking →Overall
| #45 | St Kilda Football Club | $156.7K |
| #46 | Fox Cricket | $154.7K |
| #47 | Melbourne Storm | $146.9K |
| #48 | Melbourne Football Club | $145.6K |
| #49 | Nick Kyrgios | $142.2K |
| #50 | West Coast Eagles | $138.4K |
| #51 | Geelong Football Club | $134.9K |
Per 1K Fans
| #38 | Steph Catley | $925.24 |
| #39 | Adelaide Football Club | $909.68 |
| #40 | North Melbourne Football Club | $900.15 |
| #41 | Melbourne Football Club | $875.55 |
| #42 | Queensland Reds | $872.74 |
| #43 | Brisbane Lions | $867.81 |
| #44 | ACT Brumbies | $856.87 |
Sports Teams Rankings (2,642 accounts)
View Ranking →Overall
| #578 | RSC Anderlecht | $146.9K |
| #579 | Melbourne Storm | $146.9K |
| #580 | Djurgårdens IF | $145.9K |
| #581 | Melbourne Football Club | $145.6K |
| #582 | Fortuna Düsseldorf | $145.3K |
| #583 | West Ham United Women | $144.7K |
| #584 | BMW Motorrad WorldSBK Team | $144.7K |
Per 1K Fans
| #575 | TVB Stuttgart | $875.79 |
| #576 | Majesticks GC | $875.59 |
| #577 | Eintracht Frauen | $875.58 |
| #578 | Melbourne Football Club | $875.55 |
| #579 | Queensland Reds | $872.74 |
| #580 | Royal Francs Borains | $871.18 |
| #581 | Stony Brook Seawolves Men's Basketball | $871.11 |
🇦🇺 Sports Teams in Australia (71 accounts)
View Ranking →Overall
| #30 | NSW Waratahs | $169.5K |
| #31 | St Kilda Football Club | $156.7K |
| #32 | Melbourne Storm | $146.9K |
| #33 | Melbourne Football Club | $145.6K |
| #34 | West Coast Eagles | $138.4K |
| #35 | Geelong Football Club | $134.9K |
| #36 | North Melbourne Football Club | $134.7K |
Per 1K Fans
| #29 | St Kilda Football Club | $936.27 |
| #30 | Adelaide Football Club | $909.68 |
| #31 | North Melbourne Football Club | $900.15 |
| #32 | Melbourne Football Club | $875.55 |
| #33 | Queensland Reds | $872.74 |
| #34 | Brisbane Lions | $867.81 |
| #35 | ACT Brumbies | $856.87 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.