Melbourne City FC is a Sports Teams Instagram account with 138.2K followers from Australia.
With a total economic value of $71.9K, a Value Per Fan of $519.83 and an average value per post of $318, Melbourne City FC ranks #1545 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post β your baseline for brand collaborations
$318
Total Value
$71,857
Value Per 1K Fans
$520
Performance
Posts
226
Followers
138.2K
Impressions
1.9M
Engagement
61.2K
Eng. Rate
3.23%
Sports Teams Benchmark on Instagram
4.93%
Data from March 2026 Β· Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking βOverall
| #1974 | Serbia Men's Basketball Team | $72.0K |
| #1975 | Angelina Jolie | $71.9K |
| #1976 | Punjab FC | $71.9K |
| #1977 | Melbourne City FC | $71.9K |
| #1978 | Bristol Bears Women | $71.8K |
| #1979 | Orix Buffaloes | $71.8K |
| #1980 |  Cicinho | $71.8K |
Per 1K Fans
| #1542 | PAOK | $520.67 |
| #1543 | Maine Celtics | $520.33 |
| #1544 | The Try Guys | $520.24 |
| #1545 | Melbourne City FC | $519.83 |
| #1546 | ESPN Brasil | $518.72 |
| #1547 | FC Viktoria PlzeΕ | $518.65 |
| #1548 | Ultimate MΓ³stoles | $518.45 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.