Total Value (Last 30 days)
$1.2M
Value Per 1K Fans
$744.13
Performance (Last 30 days)
Followers
1.6M
Posts
131
Impressions
29.8M
Engagement
1.2M
Eng. Rate
4.12%
Sports Teams Benchmark on Instagram
4.83%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #319 | Delhi Capitals | $1.2M |
| #320 | NBA Brasil | $1.2M |
| #321 | Boston Bruins | $1.2M |
| #322 | Toronto Maple Leafs | $1.2M |
| #323 | Sports Yaari | $1.2M |
| #324 | EHF EURO | $1.2M |
| #325 | AS Roma | $1.2M |
Per 1K Fans
| #1005 | Barnsley FC | $744.71 |
| #1006 | FRISCH AUF! Göppingen | $744.47 |
| #1007 | Duke Blue Devils Women's Basketball | $744.31 |
| #1008 | Toronto Maple Leafs | $744.13 |
| #1009 | Nagoya Grampus | $743.94 |
| #1010 | French Handball Federation | $743.32 |
| #1011 | Spanish Handball Federation | $740.73 |
🇺🇸 United States Rankings (1,069 accounts)
View Ranking →Overall
| #106 | Denver Nuggets | $1.2M |
| #107 | Tennis Channel | $1.2M |
| #108 | Boston Bruins | $1.2M |
| #109 | Toronto Maple Leafs | $1.2M |
| #110 | EHF EURO | $1.2M |
| #111 | European Handball Federation | $1.2M |
| #112 |  Las Vegas Raiders | $1.1M |
Per 1K Fans
| #232 | Nashville Predators | $750.24 |
| #233 | Nashville SC | $746.39 |
| #234 | Duke Blue Devils Women's Basketball | $744.31 |
| #235 | Toronto Maple Leafs | $744.13 |
| #236 | Florida Panthers | $738.66 |
| #237 | LSU Tigers Men's Basketball | $738.59 |
| #238 | Towson Tigers Men's Basketball | $735.37 |
Sports Teams Rankings (2,642 accounts)
View Ranking →Overall
| #112 | Scottish Rugby | $1.2M |
| #113 | Delhi Capitals | $1.2M |
| #114 | Boston Bruins | $1.2M |
| #115 | Toronto Maple Leafs | $1.2M |
| #116 | AS Roma | $1.2M |
| #117 | AFC Bournemouth | $1.2M |
| #118 | Rangers | $1.2M |
Per 1K Fans
| #684 | Barnsley FC | $744.71 |
| #685 | FRISCH AUF! Göppingen | $744.47 |
| #686 | Duke Blue Devils Women's Basketball | $744.31 |
| #687 | Toronto Maple Leafs | $744.13 |
| #688 | Nagoya Grampus | $743.94 |
| #689 | Fortuna Düsseldorf | $739.06 |
| #690 | SC Freiburg | $738.89 |
🇺🇸 Sports Teams in United States (450 accounts)
View Ranking →Overall
| #33 |  Buffalo Bills | $1.3M |
| #34 | Denver Nuggets | $1.2M |
| #35 | Boston Bruins | $1.2M |
| #36 | Toronto Maple Leafs | $1.2M |
| #37 | Las Vegas Raiders | $1.1M |
| #38 | New York Yankees | $1.1M |
| #39 | Los Angeles FC | $1.0M |
Per 1K Fans
| #176 | Nashville Predators | $750.24 |
| #177 | Nashville SC | $746.39 |
| #178 | Duke Blue Devils Women's Basketball | $744.31 |
| #179 | Toronto Maple Leafs | $744.13 |
| #180 | Florida Panthers | $738.66 |
| #181 | LSU Tigers Men's Basketball | $738.59 |
| #182 | Towson Tigers Men's Basketball | $735.37 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.