Total Value (Last 30 days)
$378.4K
Value Per 1K Fans
$5.87
Performance (Last 30 days)
Followers
64.4M
Posts
5
Impressions
37.3M
Engagement
3.8M
Eng. Rate
10.16%
Entertainment Benchmark on Instagram
5.30%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #740 | GOAL | $381.7K |
| #741 | Fortaleza Esporte Clube | $380.9K |
| #742 | Rohit Sharma | $378.8K |
| #743 | Maluma | $378.4K |
| #744 | Drake | $377.9K |
| #745 |  Le Mans FC | $377.1K |
| #746 | Aprilia Racing | $377.0K |
Per 1K Fans
| #5261 | Tommy Caldwell | $5.91 |
| #5262 | Eni Aluko | $5.90 |
| #5263 | Odell Beckam Jnr | $5.87 |
| #5264 | Maluma | $5.87 |
| #5265 |  Barni Racing Team | $5.87 |
| #5266 | Spok Van Damme | $5.87 |
| #5267 | Alvaro Bautista | $5.86 |
🇨🇴 Colombia Rankings (51 accounts)
View Ranking →Overall
| #1 | Shakira | $737.5K |
| #2 | Atlético Nacional | $432.4K |
| #3 | Sofia Vergara | $422.2K |
| #4 | Maluma | $378.4K |
| #5 | América de Cali | $373.4K |
| #6 | ESPN Colombia | $246.0K |
| #7 | Junior de Barranquilla | $234.0K |
Per 1K Fans
| #39 | Shakira | $7.70 |
| #40 | Marithea | $6.93 |
| #41 | Arci | $6.46 |
| #42 | Maluma | $5.87 |
| #43 | Airon | $4.89 |
| #44 | Radamel Falcão Garcia | $4.64 |
| #45 | José Balwin | $3.83 |
Entertainment Rankings (461 accounts)
View Ranking →Overall
| #67 | Courteney Cox | $399.8K |
| #68 | Wiz Khalifa | $395.3K |
| #69 | Madelyn Cline | $389.2K |
| #70 | Maluma | $378.4K |
| #71 | Drake | $377.9K |
| #72 | Red Bull Batalla | $372.1K |
| #73 | Ana Maria Braga | $367.0K |
Per 1K Fans
| #293 | Olivia Rodrigo | $6.32 |
| #294 | Cacha | $6.27 |
| #295 | Daddy Yankee | $6.03 |
| #296 | Maluma | $5.87 |
| #297 | Spok Van Damme | $5.87 |
| #298 | Thiago Ventura | $5.85 |
| #299 | Maren Morris | $5.65 |
🇨🇴 Entertainment in Colombia (16 accounts)
View Ranking →Overall
| #1 | Shakira | $737.5K |
| #2 | Sofia Vergara | $422.2K |
| #3 | Maluma | $378.4K |
| #4 | FMS Colombia | $221.3K |
| #5 | José Balwin | $193.1K |
| #6 | Lokillo | $78.8K |
| #7 | Valles-t | $44.3K |
Per 1K Fans
| #10 | Shakira | $7.70 |
| #11 | Marithea | $6.93 |
| #12 | Arci | $6.46 |
| #13 | Maluma | $5.87 |
| #14 | Airon | $4.89 |
| #15 | José Balwin | $3.83 |
| #16 | BigKilla | $2.30 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.