Malmö Redhawks is a Sports Teams Instagram account with 37.7K followers from Sweden.
With a total economic value of $97.2K, a Value Per Fan of $2.58K and an average value per post of $514, Malmö Redhawks ranks #218 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post — your baseline for brand collaborations
$514
Total Value
$97,219
Value Per 1K Fans
$2,576
Performance
Posts
189
Followers
37.7K
Impressions
2.7M
Engagement
198.6K
Eng. Rate
7.27%
Sports Teams Benchmark on Instagram
4.93%
Data from March 2026 · Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking →Overall
| #1710 | Auston Mathews | $97.7K |
| #1711 | Cronulla-Sutherland Sharks | $97.5K |
| #1712 | Sporty TV | $97.5K |
| #1713 | Malmö Redhawks | $97.2K |
| #1714 |  Chance Liga | $97.2K |
| #1715 | Wales Football Team | $97.1K |
| #1716 | BLAST | $97.1K |
Per 1K Fans
| #215 | HC Škoda Plzeň | $2.58K |
| #216 | Australian Olympic Team | $2.58K |
| #217 | Liqui Moly Starligue (LNH Divison 1) | $2.58K |
| #218 | Malmö Redhawks | $2.58K |
| #219 | Kolin | $2.57K |
| #220 | A Game of Thrones (crikipidea) | $2.56K |
| #221 | South Africa Women's Cricket Team | $2.55K |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.