Total Value (Last 30 days)
$638.3K
Value Per 1K Fans
$27.55
Performance (Last 30 days)
Followers
23.2M
Posts
5
Impressions
72.3M
Engagement
4.0M
Eng. Rate
5.54%
Entertainment Benchmark on Instagram
5.30%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #505 | Rahmanullah Gurbaz | $645.5K |
| #506 | Palermo | $640.7K |
| #507 | Australian Grand Prix | $640.1K |
| #508 | Luciano Huck | $638.3K |
| #509 | Kourtney Kardashian | $636.8K |
| #510 | FIVB | $636.5K |
| #511 | Scotland Football Team | $634.9K |
Per 1K Fans
| #4184 | Victor Koretzky | $27.61 |
| #4185 | Dave Bautista | $27.60 |
| #4186 | Matt McInnes Watson | $27.56 |
| #4187 | Luciano Huck | $27.55 |
| #4188 | AmaZulu | $27.45 |
| #4189 | Tom Lewis | $27.44 |
| #4190 | Novak Djokovic | $27.42 |
🇧🇷 Brazil Rankings (407 accounts)
View Ranking →Overall
| #35 | Anitta | $720.7K |
| #36 | Ana Castela | $715.7K |
| #37 | UOL Esporte | $705.7K |
| #38 | Luciano Huck | $638.3K |
| #39 | Ivete Sangalo | $633.6K |
| #40 | Sport Club Internacional | $614.7K |
| #41 | UFC Brasil | $575.5K |
Per 1K Fans
| #194 | Projeto A. D. Centro Olímpico | $28.71 |
| #195 | Adriane Galisteu | $28.45 |
| #196 | Diego Mauricio | $27.95 |
| #197 | Luciano Huck | $27.55 |
| #198 | AJA Jacareí Atletismo | $27.42 |
| #199 | Danilo | $26.14 |
| #200 | Marlene Ewellyn Silva Dos Santos | $25.72 |
Entertainment Rankings (461 accounts)
View Ranking →Overall
| #39 | Ana Castela | $715.7K |
| #40 | SZA | $704.1K |
| #41 | Millie Bobby Brown | $649.9K |
| #42 | Luciano Huck | $638.3K |
| #43 | Kourtney Kardashian | $636.8K |
| #44 | Ivete Sangalo | $633.6K |
| #45 |  Hailey Bieber | $632.5K |
Per 1K Fans
| #145 | TessLa (T.E.E.S.) | $28.79 |
| #146 | Adriane Galisteu | $28.45 |
| #147 | Franco Escamilla | $28.03 |
| #148 | Luciano Huck | $27.55 |
| #149 | Valles-t | $27.11 |
| #150 | Courteney Cox | $26.63 |
| #151 | Danish Sait | $26.60 |
🇧🇷 Entertainment in Brazil (94 accounts)
View Ranking →Overall
| #3 | Jade Picon | $724.5K |
| #4 | Anitta | $720.7K |
| #5 | Ana Castela | $715.7K |
| #6 | Luciano Huck | $638.3K |
| #7 | Ivete Sangalo | $633.6K |
| #8 | Will Forlan | $528.7K |
| #9 | Sabrina Sato | $477.2K |
Per 1K Fans
| #20 | Ana Castela | $30.92 |
| #21 | Mari Gonzalez | $29.13 |
| #22 | Adriane Galisteu | $28.45 |
| #23 | Luciano Huck | $27.55 |
| #24 | Ana Maria Braga | $24.99 |
| #25 | Urban Roosters | $24.54 |
| #26 | Fernanda Lima | $23.05 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.