Tour De France is a Sports Organizations Instagram account with 3.0M followers from France.
With a total economic value of $618.7K, a Value Per Fan of $208.89 and an average value per post of $12.6K, Tour De France ranks #2568 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post — your baseline for brand collaborations
$12,627
Total Value
$618,710
Value Per 1K Fans
$209
Performance
Posts
49
Followers
3.0M
Impressions
24.3M
Engagement
435.1K
Eng. Rate
1.79%
Sports Organizations Benchmark on Instagram
4.25%
Data from March 2026 · Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking →Overall
| #592 | Tilak Varma | $629.3K |
| #593 | Glasgow Warriors | $628.2K |
| #594 | Cheltenham Racecourse | $623.8K |
| #595 | Tour De France | $618.7K |
| #596 | Rayan Cherki | $616.3K |
| #597 | United World Wrestling | $616.1K |
| #598 | Barcelona SC | $615.5K |
Per 1K Fans
| #2565 | Beziers | $209.64 |
| #2566 |  Federação Paulista de Futebol | $209.29 |
| #2567 | Audax Italiano | $209.14 |
| #2568 | Tour De France | $208.89 |
| #2569 | Aprilia Racing | $208.36 |
| #2570 | Radford Highlanders Men's Basketball | $207.77 |
| #2571 | Bengaluru FC | $207.67 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.