Total Value (Last 30 days)
$5.0M
Value Per 1K Fans
$198.06
Performance (Last 30 days)
Followers
25.2M
Posts
145
Impressions
216.3M
Engagement
10.4M
Eng. Rate
4.82%
Sports Teams Benchmark on Instagram
4.83%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #82 | Juventus | $5.2M |
| #83 | UFC | $5.1M |
| #84 | CBS Sports | $5.0M |
| #85 | Los Angeles Lakers | $5.0M |
| #86 | SportsCenter Brasil | $5.0M |
| #87 | Inter Miami CF | $4.9M |
| #88 | Chennai Super Kings | $4.9M |
Per 1K Fans
| #2484 | HSG Wetzlar | $198.89 |
| #2485 | North Queensland Cowboys | $198.62 |
| #2486 | Club Cerro Porteño | $198.12 |
| #2487 | Los Angeles Lakers | $198.06 |
| #2488 | Houston Astros | $197.78 |
| #2489 |  Whitehawk | $197.37 |
| #2490 | Fleetwood Town | $197.16 |
🇺🇸 United States Rankings (1,069 accounts)
View Ranking →Overall
| #33 | ESPNcricinfo | $5.5M |
| #34 | NFL on CBS | $5.4M |
| #35 | CBS Sports | $5.0M |
| #36 | Los Angeles Lakers | $5.0M |
| #37 | Inter Miami CF | $4.9M |
| #38 | Lady Gaga | $4.9M |
| #39 | Minnesota Timberwolves | $4.6M |
Per 1K Fans
| #494 | Peter Uihlein | $200.95 |
| #495 | Los Angeles Knight Riders | $200.07 |
| #496 |  Baltimore Ravens | $199.29 |
| #497 | Los Angeles Lakers | $198.06 |
| #498 | Houston Astros | $197.78 |
| #499 | Haas | $195.65 |
| #500 |  Dallas Cowboys | $195.55 |
Sports Teams Rankings (2,642 accounts)
View Ranking →Overall
| #20 | Mercedes | $5.6M |
| #21 | Juventus | $5.2M |
| #22 | UFC | $5.1M |
| #23 | Los Angeles Lakers | $5.0M |
| #24 | Inter Miami CF | $4.9M |
| #25 | Chennai Super Kings | $4.9M |
| #26 | Red Bull Racing | $4.8M |
Per 1K Fans
| #1778 | HSG Wetzlar | $198.89 |
| #1779 | North Queensland Cowboys | $198.62 |
| #1780 | Club Cerro Porteño | $198.12 |
| #1781 | Los Angeles Lakers | $198.06 |
| #1782 | Houston Astros | $197.78 |
| #1783 | Whitehawk | $197.37 |
| #1784 | Fleetwood Town | $197.16 |
🇺🇸 Sports Teams in United States (450 accounts)
View Ranking →Overall
| #1 | Team USA | $13.7M |
| #2 |  Seattle Seahawks | $9.4M |
| #3 | San Antonio Spurs | $5.6M |
| #4 | Los Angeles Lakers | $5.0M |
| #5 | Inter Miami CF | $4.9M |
| #6 | Minnesota Timberwolves | $4.6M |
| #7 |  New England Patriots | $4.4M |
Per 1K Fans
| #377 |  Cincinnati Bengals | $202.93 |
| #378 | Los Angeles Knight Riders | $200.07 |
| #379 | Baltimore Ravens | $199.29 |
| #380 | Los Angeles Lakers | $198.06 |
| #381 | Houston Astros | $197.78 |
| #382 | Haas | $195.65 |
| #383 | Dallas Cowboys | $195.55 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.