Total Value (Last 30 days)
$94.4K
Value Per 1K Fans
$5.65
Performance (Last 30 days)
Followers
16.7M
Posts
1
Impressions
3.7M
Engagement
503.4K
Eng. Rate
13.59%
Athletes Benchmark on Instagram
5.92%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #1631 | Nagoya Grampus | $95.0K |
| #1632 | International Fencing Federation | $95.0K |
| #1633 | Soudal Quick-Step | $94.5K |
| #1634 | Klay Thompson | $94.4K |
| #1635 | Vicky Kaushal | $94.4K |
| #1636 | Bobby Wagner | $94.2K |
| #1637 | Nyjah Huston | $94.2K |
Per 1K Fans
| #5279 |  Angel Di Maria | $5.68 |
| #5280 | Jose Gimenez | $5.68 |
| #5281 | Kevin Pillar | $5.68 |
| #5282 | Klay Thompson | $5.65 |
| #5283 | Maren Morris | $5.65 |
| #5284 | Iftikhar Ahmed | $5.65 |
| #5285 | Nicolas Otamendi | $5.64 |
🇺🇸 United States Rankings (1,069 accounts)
View Ranking →Overall
| #409 | Keith Mitchell | $97.2K |
| #410 | Cleveland Charge | $96.0K |
| #411 | Lidl-Trek | $95.8K |
| #412 | Klay Thompson | $94.4K |
| #413 | Bobby Wagner | $94.2K |
| #414 | Nyjah Huston | $94.2K |
| #415 | WRAL | $93.7K |
Per 1K Fans
| #929 | Odell Beckam Jnr | $5.87 |
| #930 | Donovan Mitchell | $5.78 |
| #931 | Kevin Pillar | $5.68 |
| #932 | Klay Thompson | $5.65 |
| #933 | Maren Morris | $5.65 |
| #934 | Lauren Scruggs | $5.55 |
| #935 | Alex Morgan | $5.48 |
Athletes Rankings (1,960 accounts)
View Ranking →Overall
| #226 | Keith Mitchell | $97.2K |
| #227 | Vladimir Guerrero Jr. | $96.4K |
| #228 | Marco Bezzechi | $95.3K |
| #229 | Klay Thompson | $94.4K |
| #230 | Bobby Wagner | $94.2K |
| #231 | Nyjah Huston | $94.2K |
| #232 | Jérémie Boga | $93.9K |
Per 1K Fans
| #1404 | Angel Di Maria | $5.68 |
| #1405 | Jose Gimenez | $5.68 |
| #1406 | Kevin Pillar | $5.68 |
| #1407 | Klay Thompson | $5.65 |
| #1408 | Iftikhar Ahmed | $5.65 |
| #1409 | Nicolas Otamendi | $5.64 |
| #1410 | Ryan Fox | $5.64 |
🇺🇸 Athletes in United States (367 accounts)
View Ranking →Overall
| #41 | Jon Jones | $99.7K |
| #42 | Denzel Ward | $99.5K |
| #43 | Keith Mitchell | $97.2K |
| #44 | Klay Thompson | $94.4K |
| #45 | Bobby Wagner | $94.2K |
| #46 | Nyjah Huston | $94.2K |
| #47 | Dwayne Wade | $90.3K |
Per 1K Fans
| #278 | Odell Beckam Jnr | $5.87 |
| #279 | Donovan Mitchell | $5.78 |
| #280 | Kevin Pillar | $5.68 |
| #281 | Klay Thompson | $5.65 |
| #282 | Lauren Scruggs | $5.55 |
| #283 | Alex Morgan | $5.48 |
| #284 | Chris Odom | $5.43 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.