Kim Kardashian is a Entertainment Instagram account with 353.0M followers from United States.
With a total economic value of $24.0M, a Value Per Fan of $67.87 and an average value per post of $1.6M, Kim Kardashian ranks #3660 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post — your baseline for brand collaborations
$1,597,388
Total Value
$23,960,814
Value Per 1K Fans
$68
Performance
Posts
15
Followers
353.0M
Impressions
1664.3M
Engagement
4.0M
Eng. Rate
0.24%
Entertainment Benchmark on Instagram
5.20%
Data from March 2026 · Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking →Overall
| #17 | Complex | $25.5M |
| #18 | ICC T20 World Cup | $24.8M |
| #19 | UEFA Champions League | $24.3M |
| #20 | Kim Kardashian | $24.0M |
| #21 | NBA on ESPN | $21.8M |
| #22 | FC Barcelona | $21.5M |
| #23 | Billie Eilish | $20.6M |
Per 1K Fans
| #3657 | Mitch Morse | $67.95 |
| #3658 |  Alverca | $67.92 |
| #3659 | Matt Brash | $67.88 |
| #3660 | Kim Kardashian | $67.87 |
| #3661 | Luna Rossa Prada Pirelli Team | $67.65 |
| #3662 | Durban's Super Giants | $67.55 |
| #3663 | Escola de Atletas - Instituto Metahum | $67.42 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.