Kevin De Bruyne is a Athletes Instagram account with 26.7M followers from Belgium.
With a total economic value of $755.0K, a Value Per Fan of $28.27 and an average value per post of $36.0K, Kevin De Bruyne ranks #4407 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post β your baseline for brand collaborations
$35,953
Total Value
$755,014
Value Per 1K Fans
$28
Performance
Posts
21
Followers
26.7M
Impressions
38.2M
Engagement
4.5M
Eng. Rate
11.71%
Athletes Benchmark on Instagram
6.06%
Data from March 2026 Β· Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking βOverall
| #487 | New York City FC | $759.5K |
| #488 | Celtic FC | $757.5K |
| #489 | Rising Ballers | $755.1K |
| #490 | Kevin De Bruyne | $755.0K |
| #491 | Manchester Super Giants | $754.7K |
| #492 | Paralympic Games | $753.9K |
| #493 | United States of America Football Team | $753.3K |
Per 1K Fans
| #4404 | Hwang Hee-chan | $28.37 |
| #4405 | Concord Rangers | $28.36 |
| #4406 | Jon Rahm | $28.31 |
| #4407 | Kevin De Bruyne | $28.27 |
| #4408 | Diego Mauricio | $28.26 |
| #4409 |  Katie Lamb | $28.22 |
| #4410 | Manama Club | $28.21 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.