Total Value (Last 30 days)
$5.2M
Value Per 1K Fans
$87.16
Performance (Last 30 days)
Followers
60.1M
Posts
266
Impressions
516.3M
Engagement
28.2M
Eng. Rate
5.46%
Sports Teams Benchmark on Instagram
4.83%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #79 | NFL on CBS | $5.4M |
| #80 | Netflix UK & Ireland | $5.3M |
| #81 | Pubity | $5.3M |
| #82 | Juventus | $5.2M |
| #83 | UFC | $5.1M |
| #84 | CBS Sports | $5.0M |
| #85 | Los Angeles Lakers | $5.0M |
Per 1K Fans
| #3276 | Al Sadd SC | $87.71 |
| #3277 | AC Milan Women | $87.45 |
| #3278 | Roman Reigns | $87.40 |
| #3279 | Juventus | $87.16 |
| #3280 | Saudi Arabian Grand Prix | $86.65 |
| #3281 | Saiyans FC | $86.28 |
| #3282 | Sebastian Maniscalco | $86.12 |
🇮🇹 Italy Rankings (164 accounts)
View Ranking →Overall
| #1 | Fabrizio Romano | $46.1M |
| #2 | Ferrari | $5.6M |
| #3 | Juventus | $5.2M |
| #4 | Sky Sports Italy | $4.8M |
| #5 | Serie A | $4.7M |
| #6 | F.C. Internazionale Milano | $3.8M |
| #7 | La Gazzetta dello Sport | $3.6M |
Per 1K Fans
| #91 | Hellas Verona | $96.01 |
| #92 | FC Como Women | $88.66 |
| #93 | AC Milan Women | $87.45 |
| #94 | Juventus | $87.16 |
| #95 | Azimut Modena | $79.20 |
| #96 | Pallavolo Padova | $76.24 |
| #97 | Italy Men's Basketball Team | $76.16 |
Sports Teams Rankings (2,642 accounts)
View Ranking →Overall
| #18 | Ferrari | $5.6M |
| #19 | San Antonio Spurs | $5.6M |
| #20 | Mercedes | $5.6M |
| #21 | Juventus | $5.2M |
| #22 | UFC | $5.1M |
| #23 | Los Angeles Lakers | $5.0M |
| #24 | Inter Miami CF | $4.9M |
Per 1K Fans
| #2235 |  West Ham United USA | $87.78 |
| #2236 | Al Sadd SC | $87.71 |
| #2237 | AC Milan Women | $87.45 |
| #2238 | Juventus | $87.16 |
| #2239 | Saiyans FC | $86.28 |
| #2240 |  Eastbourne Borough | $85.65 |
| #2241 | Cloud9 | $85.48 |
🇮🇹 Sports Teams in Italy (91 accounts)
View Ranking →Overall
| #1 | Ferrari | $5.6M |
| #2 | Juventus | $5.2M |
| #3 | F.C. Internazionale Milano | $3.8M |
| #4 | Napoli | $1.9M |
| #5 | AC Milan | $1.9M |
| #6 | AS Roma | $1.2M |
| #7 |  Prima Pramac Racing | $867.9K |
Per 1K Fans
| #76 | Hellas Verona | $96.01 |
| #77 | FC Como Women | $88.66 |
| #78 | AC Milan Women | $87.45 |
| #79 | Juventus | $87.16 |
| #80 | Azimut Modena | $79.20 |
| #81 | Pallavolo Padova | $76.24 |
| #82 | Emma Villas Siena | $71.60 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.