Total Value (Last 30 days)
$410.0K
Value Per 1K Fans
$1.37K
Performance (Last 30 days)
Followers
299.0K
Posts
143
Impressions
17.9M
Engagement
745.6K
Eng. Rate
4.16%
Sports Teams Benchmark on Instagram
4.83%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #701 | Club Olímpia | $411.7K |
| #702 | Alianza Lima | $411.2K |
| #703 |  Emma Chamberlain | $410.3K |
| #704 | Hurricanes | $410.0K |
| #705 | Stade Toulousain | $409.2K |
| #706 | Maísa Silva | $408.4K |
| #707 | CNN Portugal | $407.8K |
Per 1K Fans
| #478 | Texas Tech Red Raiders Men's Basketball | $1.37K |
| #479 | Southend United | $1.37K |
| #480 | Thirsk Racecourse | $1.37K |
| #481 | Hurricanes | $1.37K |
| #482 | Louisville Cardinals Men's Basketball | $1.37K |
| #483 | Chester FC | $1.37K |
| #484 | Chelsea FC Foundation | $1.37K |
🇳🇿 New Zealand Rankings (36 accounts)
View Ranking →Overall
| #1 | New Zealand Cricket | $1.4M |
| #2 | Hurricanes | $410.0K |
| #3 | The New Zealand Olympic Team | $321.9K |
| #4 | The Blues | $241.9K |
| #5 | Moana Pasifika | $237.7K |
| #6 | Gallagher Chiefs | $220.3K |
| #7 | New Zealand Men's Basketball Team | $217.3K |
Per 1K Fans
| #2 | The New Zealand Olympic Team | $2.17K |
| #3 | Moana Pasifika | $1.78K |
| #4 | New Zealand SailGP | $1.58K |
| #5 | Hurricanes | $1.37K |
| #6 | Highlanders | $969.28 |
| #7 | Gallagher Chiefs | $824.69 |
| #8 | New Zealand Cricket | $721.69 |
Sports Teams Rankings (2,642 accounts)
View Ranking →Overall
| #288 | Leeds United FC | $414.6K |
| #289 | Club Olímpia | $411.7K |
| #290 | Alianza Lima | $411.2K |
| #291 | Hurricanes | $410.0K |
| #292 | Stade Toulousain | $409.2K |
| #293 | 23XI Racing | $406.0K |
| #294 | Arema FC | $402.2K |
Per 1K Fans
| #282 | North Carolina Tar Heels Men's Basketball | $1.37K |
| #283 | Texas Tech Red Raiders Men's Basketball | $1.37K |
| #284 | Southend United | $1.37K |
| #285 | Hurricanes | $1.37K |
| #286 | Louisville Cardinals Men's Basketball | $1.37K |
| #287 | Chester FC | $1.37K |
| #288 | Richard Childress Racing | $1.36K |
🇳🇿 Sports Teams in New Zealand (16 accounts)
View Ranking →Overall
| #1 | New Zealand Cricket | $1.4M |
| #2 | Hurricanes | $410.0K |
| #3 | The New Zealand Olympic Team | $321.9K |
| #4 | The Blues | $241.9K |
| #5 | Moana Pasifika | $237.7K |
| #6 | Gallagher Chiefs | $220.3K |
| #7 | Highlanders | $161.7K |
Per 1K Fans
| #1 | The New Zealand Olympic Team | $2.17K |
| #2 | Moana Pasifika | $1.78K |
| #3 | New Zealand SailGP | $1.58K |
| #4 | Hurricanes | $1.37K |
| #5 | Highlanders | $969.28 |
| #6 | Gallagher Chiefs | $824.69 |
| #7 | New Zealand Cricket | $721.69 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.