
Houston Texans is a Sports Teams Instagram account with 2.1M followers from United States.
With a total economic value of $912.5K, a Value Per Fan of $443.09 and an average value per post of $12.9K, Houston Texans ranks #1732 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post β your baseline for brand collaborations
$12,853
Total Value
$912,537
Value Per 1K Fans
$443
Performance
Posts
71
Followers
2.1M
Impressions
23.2M
Engagement
1.3M
Eng. Rate
5.44%
Sports Teams Benchmark on Instagram
4.93%
Data from March 2026 Β· Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking βOverall
| #414 | J. Cole | $918.6K |
| #415 | Valencia C.F. | $915.4K |
| #416 | Sweden Football Team | $914.1K |
| #417 | Houston Texans | $912.5K |
| #418 | Indianapolis Colts | $909.6K |
| #419 | Antoine Griezmann | $906.5K |
| #420 | SPORF | $905.9K |
Per 1K Fans
| #1729 | Atlanta Braves | $443.68 |
| #1730 | Inter Miami CF | $443.56 |
| #1731 | Fortaleza Esporte Clube | $443.09 |
| #1732 | Houston Texans | $443.09 |
| #1733 | U.S. Cremonese | $442.95 |
| #1734 | St. Louis Battlehawks | $442.91 |
| #1735 | Autodromo Enzo e Dino Ferrari | $442.89 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.